China News Service, Changsha, March 31 (Xiang Yipeng) On the 30th, the 4th China Urban Nighttime Economic Development Summit and the 2nd China (Changsha) New Consumption City Summit opened in Changsha. CCTV Finance's "China City Nighttime Economy Vitality Index Report" released on-site shows that in 2023, China's nighttime tourism market will reach 1.57 trillion yuan, and the ten cities with the most active nighttime consumption are Chengdu, Beijing, Shanghai, Chongqing, Hangzhou, Shenzhen, Changsha, Zhengzhou, Wuhan, Guangzhou. Among the ten cities where people like to have dinner parties and late-night snacks during leisure time, Changsha ranks first.

The 4th China Urban Nighttime Economic Development Summit opens. Photo by Xiang Yipeng

　　The two-day summit, with the theme of "New Consumption and Economic Forward", brought together city representatives, business founders, financial institutions, etc. from all over the country to discuss issues such as new consumption development and urban night-time economic development. Draw a blueprint for the future of new consumption and night-time economy.

　　The night economy is the vane of urban vitality, and new consumption is the new engine that drives economic growth. In recent years, Changsha has firmly implemented the strategy of expanding domestic demand, focusing on creating an international consumption center city, promoting the integrated development of night economy and new consumption, and two-way empowerment, becoming the beautiful business card of "Internet celebrity Changsha" and a vivid picture of happy life.

　　According to reports, Changsha has successfully built four national-level night-time culture and tourism consumption clusters in recent years. Night-time consumption ranks among the top three in the country, and it has been selected as one of the "Top Ten Influential Cities in China's Urban Night Economy" for three consecutive years. Consumer demand and supply are "running in both directions", and new consumption models such as 24-hour bookstores and non-closing gyms are emerging. Changsha has become a unique source of innovation for new consumer brands in China and was successfully selected into the "Forbes China Consumer Vitality Cities List."

　　Three latest industry research results led and participated by the Changsha New Consumption Research Institute were released at the event. They are the "2023 China New Consumption White Paper", which provides a panoramic reference for observing and understanding the domestic new consumption industry, and guides companies to strengthen brand building. "2023 New Consumer Brand Influence Ranking", and "New Consumption Theory Definition and Case Deconstruction", the first domestic monograph to conduct systematic research on the new consumption theory system and innovation mechanism.

Signed multiple projects on site. Photo courtesy of the event organizing committee

　　In order to actively cultivate new growth points for consumption in Changsha, 12 projects were signed at the opening ceremony of this event, including the Changsha Kaifu Jiyue Automobile Delivery Center Project, Hunan Time-honored Street Project, etc., covering new energy vehicles, cultural tourism, domestic trendy products, and industry Funds and other fields will provide important support for Changsha to extend the consumer industry chain, optimize the consumer industry structure, and accelerate the agglomeration of consumer industries.

　　In addition, the Hunan (Changsha) Consumer Market Big Data Laboratory, jointly built by the Hunan Provincial Department of Commerce, the Changsha Municipal People's Government, and the Tianxin District People's Government, was also officially unveiled at the scene. The laboratory plans to achieve real-time tracking and dynamic monitoring of the consumer market through the aggregation, cleaning, classification and analysis of multi-dimensional big data from personal payment terminals, enterprises, and government, and provide support for consumption statistics and accurate decision-making.

　　This double summit is hosted by the China Central Radio and Television Station Financial Program Center, China Central Radio and Television Station Hunan Station, the Hunan Provincial Department of Commerce, and the Changsha Municipal People's Government, and is hosted by the Propaganda Department of the Changsha Municipal Committee of the Communist Party of China and the Changsha Municipal Commerce Bureau. (over)