China News Service, Taiyuan, March 27 (Gao Yuqing) Deeply integrate into the Beijing-Tianjin-Hebei convention and exhibition linkage system, promote the integrated development of "convention and exhibition +", and improve the digital and green development of the convention and exhibition industry... The reporter learned from the Shanxi Provincial Department of Commerce on the 27th that the The Department issued "Several Measures to Promote the High-Quality Development of the Convention and Exhibition Industry" (hereinafter referred to as "Several Measures"), through 18 measures in 7 aspects, to accelerate the high-quality development of the convention and exhibition industry in Shanxi Province and further enhance the function of the convention and exhibition industry in serving the economic and social development of the province .
The "Several Measures" include 18 measures in 7 aspects, including optimizing the development layout of convention and exhibition, cultivating market entities in the convention and exhibition industry, vigorously cultivating convention and exhibition brands, gathering high-quality convention and exhibition projects, promoting innovative development of convention and exhibition, increasing the construction of convention and exhibition facilities, and optimizing guarantee measures for convention and exhibition.
In terms of optimizing the layout of convention and exhibition development, according to the "Several Measures", Shanxi will follow the province's coordinated regional development strategy and build an urban agglomeration in central Shanxi as the guide and supported by the northern Shanxi urban circle, southern Shanxi urban circle and southeastern Shanxi urban circle. A new pattern of exhibition development.
Among them, the central Shanxi urban agglomeration takes Shanxi Xiaohe International Convention and Exhibition Center as the core, Jinyang Lake International Convention and Exhibition Center, Shanxi Provincial Exhibition Hall and other professional venues as nodes, and centers around Taiyuan, Jinzhong, Xinzhou, Luliang, Yangquan and other places to build the province's A regional international exhibition destination city. The northern Shanxi urban circle is centered on Datong and Shuozhou, the southern Shanxi urban circle is centered on Linfen and Yuncheng, and the southeastern Shanxi urban circle is centered on Changzhi and Jincheng. Relying on their respective regional resources and key industrial chains, they can better continue the development potential of convention and exhibition. Undertake regional exhibition activities and create a unique exhibition gathering place.
"Several Measures" clearly states that Shanxi will actively strengthen docking cooperation with brand exhibitions in the Beijing-Tianjin-Hebei region, and actively strive to host medium-sized exhibitions that are linked to large-scale exhibitions in the Beijing-Tianjin-Hebei region through location cost comparative advantages, policy support, differentiated positioning, etc. At the same time, we will actively take over the overflow exhibition resources from the Beijing-Tianjin-Hebei region, support key exhibition companies in the Beijing-Tianjin-Hebei region to hold exhibitions in Shanxi, encourage co-organizing large-scale exhibitions with international influence or exchanging exhibition venues, and deeply integrate into the Beijing-Tianjin-Hebei exhibition linkage system.
In terms of cultivating market entities in the convention and exhibition industry, encourage in-depth integration of convention and exhibition enterprises with manufacturing, commerce, culture, tourism, sports and other related enterprises, support the coordinated development of upstream and downstream enterprises in the convention and exhibition industry chain, promote the development of convention and exhibition enterprises towards collectivization and clustering, and improve convention and exhibition enterprises. The level of curating, organizing, introducing and organizing exhibitions.
In terms of vigorously cultivating exhibition brands, we will gather all kinds of resources in Shanxi Province, benchmark against the highest standards and levels, and build the province's national exhibitions and international conferences into important open carriers with high levels of openness and strong radiation; relying on the province's industrial advantages , location advantages, resource advantages, cultivate a number of influential key exhibition projects; focus on "cultivating and building key industrial chains, making larger and stronger characteristic professional towns", promote the integrated development of exhibitions and related industrial chains, and form "key industries" "Representative Exhibition" development model.
In terms of gathering high-quality exhibition projects, we will strengthen cooperation with international industry organizations, national ministries and commissions, societies and other institutions, introduce and hold a number of well-known and influential exhibitions, and focus on supporting domestic and foreign business associations and enterprises to introduce a number of international national-level professional exhibitions. The brand has landed in Shanxi; it actively connects with key enterprises such as the world's top 500 companies, China's top 500 companies, and China's top 500 private companies, and attracts a number of high-quality annual meetings, industry conferences and other brand conferences.
In terms of promoting innovative development of exhibitions, we will vigorously promote the digital transformation of traditional exhibitions, hold "cloud exhibitions", "cloud docking", "cloud promotions" and "cloud negotiations", and support exhibition organizers to explore new exhibition models that integrate online and offline synchronization and organic integration. Advocate for energy-saving, environmentally friendly, and low-carbon exhibitions, support the application of energy-saving and environmentally friendly technologies and recyclable materials in venue facilities, project operations, display design, booth construction, warehousing logistics, garbage disposal, etc., and increase the proportion of green exhibitions. (over)