Original title: National pilot program to cultivate “famous, special, high-quality and new” individual industrial and commercial households exceeds 150,000

Strengthen the accuracy, pertinence and scientific nature of policy support and assistance

  Since April 2023, the State Administration for Market Regulation has deployed and carried out pilot projects for precise assistance policies for individual industrial and commercial households in 12 provinces. So far, more than 150,000 "famous, special, high-quality and new" individual industrial and commercial households have been piloted.

  This year, the State Administration for Market Regulation will comprehensively organize and carry out the identification of "famous, special and high-quality new" individual industrial and commercial households. Those identified as "famous, special and high-quality new" individual industrial and commercial households can enjoy more targeted cultivation and incentive policies.

For "well-known" individual industrial and commercial households with good product and service quality, certain brand influence, and deep love among the public, we must increase publicity and promotion efforts, deepen brand creation services, and strengthen intellectual property protection.

For "special" individual industrial and commercial households that carry out tourism reception, sales of local products, and specialty catering services, support must be provided in terms of technology research and development, product design, inspection and testing, quality traceability, and marketing promotion.

For "high-quality" individual industrial and commercial households that inherit traditional folk skills, promote traditional culture and operate for a long time, we must focus on cultivating inheritors and strengthen the excavation, compilation, and publicity reporting of traditional skills and traditional culture.

For "emerging" individual industrial and commercial households that actively participate in the "four new economies" of new technologies, new industries, new business formats, and new models, we must guide them to participate in online business skills training, and encourage Internet platform companies to provide traffic support, compliance guidance and other service measures .

  Ren Duanping, director of the Registration Bureau of the State Administration for Market Regulation, introduced that the purpose of implementing the precise assistance policy for individual industrial and commercial households is to combine the actual development of individual industrial and commercial households and strengthen the accuracy, pertinence and scientific nature of policy support and assistance, so that individual industrial and commercial households can Feel the real policy dividends.

  People's Daily Lin Lili