China News Service, March 11 (China News reporter Wu Tao) On the 11th, reporters learned from Aida Cruises that Aida Cruises will work hand in hand with the National Folk Literature and Art Development Center of the Ministry of Culture and Tourism to build the first domestically produced large-scale cruise ship Aida. Da Modu launches its first folk song-themed voyage to create a new immersive maritime cultural tourism experience and lead guests to appreciate the artistic charm of traditional Chinese music.
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This folk song-themed voyage will set sail from Shanghai on March 31. Through a series of colorful activities, including cultural forums, folk song performances, "Learning to Sing the Same Folk Song" experience class, etc., it will demonstrate the vitality of Chinese folk songs of the times.
According to reports, guests can listen to art masters interpret the history and culture of folk songs live, appreciate the wonderful performances presented by Professor Zhang Tiantong of the China Conservatory of Music and his team, and in an immersive interactive experience, fully experience folk songs, which embodies the collective wisdom of the people. The unique cultural charm of intangible cultural heritage art.
Aida Cruises stated that this folk song-themed voyage marked an innovative combination of "cruise + intangible cultural heritage".
Aida Cruises and the National Folk Literature and Art Development Center of the Ministry of Culture and Tourism will carry out in-depth cooperation on promoting China's excellent traditional culture and protecting and promoting intangible cultural heritage. They will jointly plan an intangible cultural heritage themed reception room and select topics related to the Maritime Silk Road and culture and art. , and invite industry and academic experts to hold cultural forums and intangible cultural heritage experience activities to enrich the cultural connotation of guests' travel and create a wonderful "show on a boat".
The National Folk Literature and Art Development Center of the Ministry of Culture and Tourism stated that intangible cultural heritage is an important part of China’s excellent traditional culture.
Protecting, inheriting and promoting intangible cultural heritage is of great significance to continuing the historical context, strengthening cultural confidence, promoting exchanges and mutual learning among civilizations, and building a strong socialist cultural country.
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