The international gold price has successively set new historical highs. On March 9, London spot gold and COMEX gold once again broke through historical highs. Among them, the highest price of London spot gold was only a stone's throw away from US$2,200 per ounce, and the highest intraday price of COMEX gold exceeded the US$2,200 mark. , quoted at $2,203 per ounce.
The sharp rise in gold prices has prompted banks to heat up their personal gold accumulation business. Some banks have stepped up their efforts to promote gold accumulation, while some banks have raised investment thresholds and raised the starting point for accumulation.
Raise the investment “threshold”
From March 6th to 8th, the international gold price experienced a surge, setting new historical highs for three consecutive trading days. Among them, the historical high of London spot gold reached 2195.07 US dollars per ounce; COMEX gold even broke through the 2200 US dollars mark, setting a record of 2203 US dollars. All-time high USD/oz.
In the face of the surge in international gold prices, bank-related gold investment businesses are also undergoing adjustments.
Recently, China Construction Bank announced that it will increase the starting point for regular accumulation of personal gold accumulation business from 500 yuan to 600 yuan.
Regular accumulation plans that have been successfully set up before the adjustment will continue to be executed and will not be affected.
However, after the regular accumulation plan with an extension expires, if the original planned accumulation amount meets the latest requirements of the bank, the extension will be successful, otherwise the extension will fail.
Modifying the regular accumulation plan also requires meeting the bank’s latest accumulation amount requirements.
As for the reason for the increase in the starting point for regular accumulation of personal gold accumulation business, China Construction Bank stated that it is mainly to adapt to market changes.
The bank will continue to pay attention to changes in the gold market in the future and make timely adjustments to the above starting amounts and limits.
"Recently, the international gold price has reached a new high again, but the gold price has fluctuated violently, reflecting the large differences in the market." Zhou Maohua, an analyst at the Financial Market Department of China Everbright Bank, said that the increase in the starting amount of accumulated funds by individual banks is actually a moderate increase in the business threshold, and it is also a reminder to a certain extent. Investors paying attention to potential future volatility risks will help the market return to rationality, better implement investor suitability management, and also help avoid potential investment disputes and other issues.
A reporter from the Beijing Business Daily noticed that during the high international gold price period in December last year, the Agricultural Bank of China also chose to increase the trading starting point for accumulated deposits, and adjusted the starting point for the fixed investment purchase of deposit deposit No. 2 from 450 yuan to 500 yuan. This adjustment took effect. The date is January 5 this year.
On March 10, a signed article published by the Financial Markets Department of the People's Bank of China mentioned the need to strengthen financial market monitoring, early warning and resolution mechanisms.
Improve risk monitoring and early warning mechanisms for currencies, bonds, gold and other sub-markets.
Increase the promotion of savings fund business
It is understood that the gold accumulation business refers to a liability business in which a bank opens a gold accumulation account for a customer based on the customer's application and records the customer's deposit of a certain weight of gold within a certain period. There are two methods of active accumulation or regular accumulation. The accumulation of gold reaches a certain level. After quantity, physical gold products can also be extracted.
In terms of investment thresholds, the starting point for the fixed investment weight (or amount) of most banks is 1 gram of accumulated deposit (or the equivalent of 500 yuan), which can be increased by 0.01 gram (or 1 yuan).
As the price of gold continues to rise and enthusiasm for gold investment increases, while raising the threshold, banks have also taken advantage of the trend to increase their promotion of accumulated gold.
On March 10, a reporter from Beijing Business Daily found that many banks and their branches such as Bank of China and Industrial and Commercial Bank of China have recently launched activities related to accumulation funds.
Among them, the Xinjiang branch of the Bank of China has launched a savings-themed day discount event. You can enjoy a 1 yuan/gram discount for single purchases of the bank's savings every Friday before December 31, or if the deposit deduction day is Friday. Customers who purchase large amounts of accumulated savings can also enjoy purchase discounts ranging from 9.96 to 9.99% off.
ICBC Xiangyang Branch has launched the "Accumulate and be rewarded" activity. Before May 31, customers who actively accumulate savings can participate in a lottery, and the prize will be a 5-yuan debit card instant WeChat discount.
Regarding the reason why many banks have recently increased their efforts to promote their gold accumulation business, Zhou Maohua believes that due to the continued rise in gold prices recently, the market's enthusiasm for gold investment has increased, and banks have actively promoted related businesses.
The investment threshold for accumulation funds is low, which helps reduce the risk of market fluctuations in one-time purchases of precious metals and smooths price fluctuations. Investors can obtain a relatively stable income; at the same time, buying and selling operations are also relatively flexible.
Rational investment and risk prevention
Gold has both investment and hedging functions. As gold prices hit new highs repeatedly, enthusiasm for gold consumption and investment continues to rise. Physical gold and account gold have ushered in consumption and investment peaks.
The gold price of pure gold jewelry of many gold jewelry brands has been raised several times within a week. Taking Chow Tai Fook as an example, as of March 10, the price of pure gold (jewelry, ornaments) was 663 yuan/gram, compared with 659 yuan/gram the previous day. Gram rose again.
However, the soaring price of gold has not affected consumers' enthusiasm for buying. Beijing Business Daily reporters learned from sales staff at many gold stores that in the past week, just in time for Women's Day, gold jewelry sales have once again reached a peak.
For gold investment, there are currently multiple channels to choose from on the market, and there are large differences in transaction models, characteristics, risks, etc. Investors should fully understand them and adopt investment varieties that suit them.
Among them, physical gold is the most traditional method, but the weight of investment gold bars is relatively large. Therefore, this type of investment method is more suitable for long-term investors with sufficient funds. It is worth noting that the craftsmanship fee of gold jewelry is generally high. Gold jewelry is not a good investment as an investment.
Compared with physical gold, account gold such as accumulated gold has the advantage of having a low threshold.
Wang Hongying, president of the China (Hong Kong) Financial Derivatives Investment Research Institute, said that compared with physical gold, the purchase threshold for accumulated gold is lower, making it easier for ordinary investors to purchase.
Professional investors with strong risk tolerance can purchase investment products such as gold stocks, gold futures, and gold options.
Regarding the follow-up trend of gold prices, Wang Hongying believes that as the global liquidity environment is still relatively abundant, the fundamental factors that promote the rise of gold prices such as the depreciation of the US dollar and international geopolitical conflicts still exist, and it is expected that gold prices will maintain a certain stage of upward trend in the future.
Whether from the perspective of investment or hedging, it is expected that the popularity of gold investment and consumption will continue in the future.
"However, when the price of gold breaks through a new high, no matter which investment method you adopt, you must remember to act within your capabilities, especially not to use excessive leverage to chase gold. When the price of gold falls back, investors can choose the option that suits their financial resources and Gold products with risk management level." Wang Hongying added.
Zhou Maohua suggested that gold is currently at a historically high level, and there are still many uncertain factors affecting the trend of gold prices, which requires higher professionalism from investors. From the perspective of sound investment, investors need to invest rationally, diversify their investment portfolios, and grasp the accumulation of funds. rhythm and guard against potential fluctuation risks.
Beijing Business Daily reporter Li Haiyan