China News Service, Hefei, February 24th (Chu Weiwei) "Before, the restaurants in Shanghai where I couldn't even wait for several hours to get food are now open at my doorstep." During the Spring Festival holiday, Tian Ya, who worked in Shanghai, returned to Fuyang, Anhui and came to the city When walking in the business district near the center, she was surprised to see many store signs of first-line internet celebrity brands.

  The new year is about to start, and the consumption of living services in Anhui Province has been "hot" since the beginning of the new year.

Meituan data shows that during the 2024 Spring Festival holiday, the growth rate of local transaction volume during the Spring Festival holiday in all cities in Anhui Province exceeded 80% year-on-year. Among them, the transaction volume growth rate in Chizhou, Hefei, Huaibei, Fuyang and other places exceeded 90%. Hefei, The order volume in Chizhou, Tongling, Suzhou and other places has more than doubled year-on-year.

  In recent years, Anhui's consumption quality and expansion have accelerated, and various new business formats have continued to emerge.

First-line big brands are sinking into various counties and cities, and local consumption formats have taken on a new look; local consumption has revitalized innovative service formats, providing business soil for young people to return to their hometowns.

This two-way convection has injected new vitality into the improvement of business quality and the gathering of business resources.

  The vigorous "first store economy" has become a true reflection of the core business districts of many districts and counties.

Various new business formats such as escape rooms, DIY handicraft studios, script killings, and bars have emerged in the county, providing new places for young people to have fun.

Meituan data shows that during the Spring Festival this year, the number of merchants in the leisure and entertainment category increased rapidly in various districts and counties in Anhui Province. Among them, the number of merchants in Guzhen County, Bengbu City, Huizhou District, Huangshan City and other places increased by more than ten times year-on-year.

  In December 2023, Yuexi County, Mengcheng County, Ningguo City, Feidong County, Jinzhai County, Huaiyuan County, Huizhou District, Dangshan County, Huaining County, Fengyang County, Fanchang District, and Xuanzhou District of Anhui Province will enter the national List of "Leading Counties" for County Business.

With the vigorous development of new business formats in various districts and counties, the county economy is experiencing strong economic vitality.

  “The economic development of my hometown is getting better and better, but it’s too tiring to wander outside.” Zhao Xuchen, who returned to Fuyang from Shanghai, is planning to convert his family’s old villa in the old city into a party hall. “There are no young people’s team building in Fuyang yet. In the expanded area, once the modification is completed, it can be launched on Meituan to attract people nearby to play.”

  It is understood that Fuyang City continues to promote the "Yinghuai Talent Plan", iteratively upgrades "taking you home" to "three connections to three industries", and regularly carries out the activities of "recruiting talents to colleges and universities" and "Fuyang students' hometown tour". It has carried out 43 "Talent Recruiting College Tours" activities and 8 "Fuyang Students Hometown Tours" activities in more than 30 colleges and universities across the country, attracting 44,500 college graduates to stay in Fu and find jobs in Fu. More and more college graduates Choose Fuyang, stay in Fuyang.

  Industry experts said that young people stay in their hometowns to start businesses and open new business formats such as independent cafes, script sales, and VR game centers. They leverage the digital economy to tap new markets. On the one hand, they drive the local business system to release new vitality and promote the expansion of new local jobs. , forming a positive cycle in which hometowns have consumption, talents, and industries; on the other hand, it also provides more young people with a certain choice of "employment at the doorstep", allowing labor employment to change from "sending out the door" to "taking it back." Home” to “Stay home”.

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