The international community speaks positively of China’s ice and snow tourism——
“The ice and snow economy releases huge growth momentum”
Ice and snow tourism in Harbin, Heilongjiang is booming, and the Altay region in Xinjiang is favored by ski enthusiasts... Entering the new snow season, China's ice and snow tourism is booming, driving the accelerated growth of related industries. Many foreign media and people from many countries said that the popular ice and snow tourism not only boosts China's economic development, but also injects strong impetus into the global tourism market and economic recovery.
A report released by the China Tourism Academy shows that in the 2023-2024 ice and snow season, which is the second ice and snow season after the Beijing Winter Olympics, the number of ice and snow leisure tourists in China is expected to exceed 400 million for the first time, and the revenue from ice and snow leisure tourism is expected to reach 550 billion yuan. "This winter, Harbin has become one of China's most popular tourist destinations, promoting local economic development." Euronews German Channel said that during the recent New Year's Day holiday, Harbin received a total of more than 3 million tourists, and tourism revenue hit a record All time high.
British Reuters reported that China’s ice and snow tourism has become an economic highlight this winter, boosting domestic consumption. The 40th China Harbin International Ice and Snow Festival held in Harbin, Heilongjiang Province, featured Chinese-style buildings and bridges, fairy tale castles and towers, and ice sculptures modeled on the Temple of Heaven in Beijing, attracting a large number of tourists from southern China. As ice and snow sports become increasingly popular in China, many ski enthusiasts are flocking to Xinjiang in northwest China to participate in ski sports.
Greek national news agency Yatuna News Agency said in a report that since the beginning of winter, "ice and snow economy" has become one of the key words of China's tourism industry, and winter tourism has become an increasingly important economic growth point in many cities. During the Spring Festival, Chinese residents’ consumption demand is strong and the number of family trips increases, which is expected to set off a new round of winter tourism boom. Northern provinces such as Heilongjiang have also taken measures such as extending the opening hours of scenic spots and extending the operating hours of public transportation to welcome tourists with a good tourism environment.
The Spanish EFE news agency reported that this winter, Harbin, China, has become "popular" for its ice and snow. Harbin-related professionals have designed and built beautiful ice and snow landscapes for the ice and snow season, attracting many tourists from southern China. Mexico's "Reform" published an article saying that China's ice and snow tourism is booming. In recent years, in addition to Harbin, other ice and snow tourism destinations in China, such as Jilin, Xinjiang and Tibet, have attracted many tourists.
Cuba's Latin American News Agency reported that the China Harbin International Ice and Snow Festival displays huge ice sculptures every year, combined with music and lights, to attract those who brave the ice and snow to appreciate the fantasy world. The Ice and Snow Festival in this city in northern China has undoubtedly become the city's Even one of China's main annual attractions. Singapore's "Lianhe Zaobao" commented that what made Harbin successful and popular all over the Internet was the local people's series of friendly reception measures for foreign tourists, such as the addition of a tourist warmth station in the Sofia Scenic Area so that tourists can keep warm in the cold weather.
"Chinese tourists have become one of the important sources of tourism in Switzerland." Martin Niederger, director of the Swiss Tourism Bureau, said that as a tourism professional, he was deeply impressed by China's Harbin and its ice sculptures. Switzerland has a similar latitude and ice and snow economy to Harbin, and both places have very good resources to share in terms of tourism. "We can learn from Harbin on how to hold such a grand and spectacular ice sculpture festival," Niederger said.
Shakeel Ramai, CEO of Pakistan's Asian Ecological Civilization Research and Development Institute, said that China's ice and snow economy is experiencing unprecedented booming development. Since entering the new snow season, China’s ice and snow tourism has attracted special attention. This is the result of the steady development of China's economy and the recovery of domestic market demand. It also reflects the actual results achieved in exploring new economic growth points across China. "Ice and snow tourism has brought new development opportunities to many regions, and the ice and snow economy has released huge growth momentum." Lamai said.
(Reporters of this newspaper from Beijing, Berlin, Madrid, Mexico City, Bangkok, and Islamabad on February 10: Cui Qi, Li Anqi, Liu Zhonghua, Yan Huan, Xie Jianing, Zhang Jinruo, Cheng Shijie, and Xiao Ying also contributed to this article)
(People's Daily)