China News Service, Beijing, February 10 (Reporter Gao Kai) According to data from the Beacon Professional Edition, as of 17:49 on February 10, Beijing time, the total box office for the 2024 Spring Festival period (February 10-February 17) (Including pre-sales) exceeded 1.4 billion yuan (RMB, the same below).
Driven by the fact that watching movies has become a "New Year custom", the Spring Festival period has become a recognized "golden period" in the industry. There are 8 new films scheduled for New Year's Day in 2024, 6 of which are considered to form the main lineup of the schedule. They are: Jia Ling's second comedy film "Hot and Spicy" after the hit "Hello, Li Huanying", "Flying Life 2" directed by Han Han, and the reality-themed comedy film "Article 20" directed by Zhang Yimou ", the tenth film in the "Bear Bears" series "Bear Bears: Reversing Time and Space", the satirical comedy "Mr. Red Carpet" directed by Ning Hao and the third film in director Han Yan's "Life Trilogy" "Let's Shake the Sun Together" 》.
In the main lineup of this year’s Spring Festival, directors such as Zhang Yimou, Jia Ling, Ning Hao, and Han Han have all achieved outstanding box office results in the Spring Festival in previous years. In terms of actors, Jia Ling, Lei Jiayin, Andy Lau, Shen Teng, etc. are all on the big screen during the Spring Festival. is a frequent visitor, and the main focus of the film is comedy films that best fit the festive atmosphere of the Spring Festival, so the final performance of the schedule is very promising by the industry.
Judging from the situation on the first day, the competition for the top spot in the Spring Festival stalls is very fierce. Data shows that as of 19:00 on the 10th, "Hot" topped the box office list with 442 million yuan, surpassing "Flying Life 2", which had previously held the top spot by a slight advantage. The latter's total box office is temporarily 440 million yuan. "Bear Bears: Reversal of Time" performed well and ranked third with 298 million yuan. The film also broke the single-day box office record for animated films in the past three years today, followed by "Article 20" with 228 million yuan. Later, "Mr. Red Carpet" and "Let's Shake the Sun Together" temporarily ranked fifth and sixth respectively. (over)