Zhongxin Wanghai, June 6 (Reporter Chen Jing) With the "post-2s" and "post-80s" entering the household consumption market, people's consumption habits of buying vegetables have undergone great changes, the main body of consumption is younger, the concept is avant-garde, the consumption choices are diversified, and the supply channels are diversified, and the new consumption habits are forcing the rapid transformation of agricultural product production and traditional vegetable farms.

The reporter learned during the visit over the past few days that the intelligent transformation explored by Shanghai's government departments and state-owned enterprises is helping traditional vegetable markets better inherit the city's "city gas". Located in Shanghai's Jing'an District, Ningjia Baode Vegetable Market was reopened after a new upgrade, in addition to the improvement of lighting and air conditioning layout, the improvement of drainage facilities, the adjustment of the layout of stalls, the installation of real-time information large screens, AI recognition intelligent electronic scales, behavior recognition detectors and other intelligent transformations greatly facilitate people's grocery shopping and market management.

The reporter visited this brand new vegetable market on the 2nd, as soon as he entered the door, the main passage at the entrance was equipped with an information announcement LED screen, and the public information, transaction data, business status, etc. of the merchants in the market were clearly displayed one by one; The transaction price of the corresponding dishes at each stall makes the budget-conscious housewives and househusbands "know in their hearts" at once; The shopping receipt you get after buying vegetables has the merchant name, product name, price, amount and QR code of dish traceability, and everything is very transparent.

AI recognition intelligent electronic scale brings convenience to all parties. Photo courtesy of Jing'an District Information Office

The intelligent transformation of the vegetable market also benefits merchants. Ms. Liu, a vegetable seller, pointed to the AI-recognized smart electronic scale next to her and said: "In the past, when customers settled the grocery shopping, I had to find the prices of the goods one by one, and then calculate the total price; Now as long as I put the goods on it, this electronic scale can independently identify the category of goods, weigh them, calculate the price, which is so convenient, it will not make mistakes, and it also speeds up the speed of selling vegetables. In addition, through the real-time updated sales information and ranking on the LED screen, I know which dishes have been popular recently, and I can adjust the variety and quantity of incoming goods in time to avoid losses. ”

In the interview, the reporter learned that the intelligent transformation and upgrading of the vegetable farm has made the management "like a tiger" in daily operations. Vegetable farm managers told reporters that in the past, managers needed to constantly patrol back and forth in the vegetable market to stop uncivilized phenomena such as smoking and walking dogs or potential safety hazards in a timely manner; Nowadays, with the behavior recognition detector, it can be quickly located, which greatly reduces the cost of labor input. At the same time, the newly implanted passenger flow detector can allow the management to understand the passenger flow in real time, and once there is an instantaneous increase in passenger flow, the system will automatically warn and remind the management to strengthen passenger flow in time.

Interestingly, the AI-identified smart electronic scales that bring convenience to merchants also constrain merchants. According to the management personnel, there is a contract expiration/payment reminder on this electronic scale, and the management can see the payment status at any time through the background, and there is no need to go door-to-door to remind the reminder as before, which is convenient and time-saving.

For housewives, visiting the vegetable market is an important part of "buying, dying, and burning". In Shanghainese, regardless of the size of the vegetable market, it is called "small vegetable market", and the chicken, duck, fish and meat, vegetables, melons and fruits bought have become "small dishes" when put into the vegetable basket. For a long time in the past, the impression of the vegetable market has always been "dirty, messy, poor", dim and stuffy greenhouses, littered vegetable skin garbage, overflowing sewage, especially after the rain, the vegetable market is muddy and watery, wet and slippery. "Small vegetable market" rarely sees young people.

The renovated vegetable market is bright and tidy. Photo courtesy of Jing'an District Information Office

It is reported that since 2005, Shanghai's vegetable market began a new round of standardized vegetable farm construction, and now the standardized vegetable farm has become the main channel for the purchase and sale of the entire agricultural and sideline products, with diverse varieties, fresh and hygienic, and the shopping environment has been continuously improved.

With the rise of e-commerce and the continuous emergence of fresh supermarkets, the "rebirth" of Shanghai's small vegetable market has also been continuously upgraded, and creative vegetable markets have continued to appear: Putuo District is really like the decoration style of Gaoling Market, and the Shanghai style is strong: Liangyou pictorial cover, old-fashioned telephone, post box, etc... Going grocery shopping is like returning to old Shanghai, full of nostalgia; The "Li'an Ji" on Xiuwen Road in Minhang District focuses on Nordic style, and a small and fresh feeling comes to the face; The Yongnian Road vegetable farm in Huangpu District exudes the atmosphere of "urban countryside", and the pine cones, ears of wheat, pine wood and pebbles in the wall blend with each other... For a time, the vegetable market became an "Internet celebrity check-in place".

Today, in Shanghai, which is in the digital transformation of the city, the government and enterprises have built a "smart vegetable market" that integrates smart management, smart operation, smart office, smart operation, smart publicity, smart service and smart supervision, so that people can have a better experience of "visiting the vegetable market".

Chen Guomin, executive director of a subsidiary of the relevant state-owned enterprise, revealed in an interview that the company will empower Ningjia Baode Vegetable Market by expanding online sales functions and strengthening data analysis and application, and create it into a model smart vegetable market in Shanghai; At the same time, we will further expand the scope of intelligent transformation and upgrading, so that more vegetable markets can become smart vegetable markets, improve the strength of ensuring supply and price stability to benefit the people, and make more ordinary people's "vegetable baskets" more and more comfortable and secure. (End)