Baptiste Morin, edited by Alexandre Dalifard / Photo credit: COLLANGES / BSIP / BSIP VIA AFP 06:10, May 27, 2023

This year, the France is affected by high inflation, particularly on food products. After sugar, coffee and chocolate, it is the turn of orange juice to suffer a rise in prices. In 2023, it has suffered a steeper price increase than oil and this does not necessarily benefit only producers.

Breakfast will cost more this year. Sugar, coffee, chocolate and now orange juice are strongly impacted by inflation. In 2023, the latter suffered a sharper price increase than oil. And it doesn't necessarily just benefit producers.

A price up 31%

The price of orange juice concentrate has climbed 31%, making it the best performing material in 2023. This is the effect of the hurricane that hit Florida last fall and the yellow dragon disease that has affected orange trees for twenty years. "You have a market that relies on a relatively limited number of supplier countries. Brazil is 50%, Florida is between 7 and 10% and you have Mexico next to that. But indeed, when you have a failure of a player who plays in the top three in the world, you have a market that is affected, "laments Eric Imbert, economist and specialist in this market.

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And this situation attracts actors that we would not suspect. As in any world market, there are speculators on orange juice concentrate. Banks, management companies and traders smell behind this product a good investment. From there to say that inflation is their own doing, no, but they come to increase demand while supply decreases and indirectly, they participate in the rise in prices.