China News Network Ningbo, March 3 (Reporter Lin Bo) "This time, I brought more than 24 Malaysian friends to Ningbo, Zhejiang Province to purchase, and found that there were many exhibitors and complete brands at this expo, which was worth the trip. Recently, Lin Zhaohe, president of the Federation of Malaysian Stationery Importers and Exporters, led a purchasing delegation to Ningbo to inspect procurement. In his opinion, the China International Stationery and Gifts Fair held in Ningbo is one of the largest stationery fairs in China, with the largest number of manufacturers and brands, which is very suitable for procurement.

The return of overseas buyers is one of the highlights of the 20th China International Stationery and Gifts Fair (CNISE Ningbo Stationery Fair).

From March 3 to 22, the stationery and gift fair was held in Ningbo, attracting more than 24 overseas buyers from 34 countries and regions.

"This is the first expo we participated in in the mainland after the Spring Festival, and we hope to find partners and explore new markets through the platform." Luo Jingdong, an exhibitor representative from Hong Kong, told reporters that Ningbo, the location of the expo, has a world-class deep-water port - Ningbo Zhoushan Port, and has more than 25000,<> foreign trade enterprises, which is the main reason for the company's participation.

At the scene, Luo Jingdong pointed to a portable electric pencil sharpener, which has two characteristics: portable and electric, the back cover of the battery can also store erasers, and the pencil sharpener head can also be easily replaced.

Fiber nib products. Photo by Lin Bo

Although it is a small stationery, the technology content is not low.

It is understood that from traditional stationery to office life, cultural and creative products, DIY, from raw materials, spare parts, automatic processing equipment, printing and packaging to inspection and testing, cross-border e-commerce, foreign trade services, from global brand suppliers to OEM/ODM manufacturers, domestic trade suppliers, this expo involves the whole industry chain, exhibits cover office, learning, art, life four major application fields, "really" attracted the attention of many buyers.

"Get together with old friends, learn about industry information, and then bring new products to show and see market feedback." Zhao Yuqiao, general manager of Taicang Xingcangchen Stationery Co., Ltd., came to Ningbo from Suzhou with core products such as four-claw eyebrow pencil to participate in the exhibition. He told reporters that the company has long specialized in the manufacture and research and development of fiber nibs, especially in the past four years, the company has developed and applied for a number of pen nib patents.

Understanding the latest market trends is the main purpose of Zhao Yuqiao's trip.

It is reported that this expo has a total of 1482 new and old exhibitors, tens of thousands of new designs, new ideas, new functions, new materials exhibits are unveiled, including many of the hottest creative stationery.

At present, affected by factors such as rising raw material labor costs and consumption ecological upgrades, the stationery industry is also facing many "development troubles".

How to crack the "development troubles" of the industry? Through the development of Ningbo stationery, it may provide some experience for the development of the industry.

Group photo of the purchasing delegation of the Federation of Malaysian Stationery Importers and Exporters. Photo courtesy of Ying Yan

As the "Stationery Capital of China", the city is an important stationery manufacturing base and export base in China and even the world. For a long time, Ningbo's industry enterprises have grasped the general trend of cultural industry development and the new demand for people's consumption upgrading, and continued to make efforts in innovation-driven, leader-driven, industrial integration, brand cultivation, green manufacturing and platform construction.

According to Tu Jiong, deputy director of Ningbo Municipal Bureau of Economy and Information Technology and member of the party group, the city is currently making every effort to build a global intelligent manufacturing innovation capital, strive to achieve high-quality development of the manufacturing industry, and strive to cultivate leading enterprises and well-known brands representing "Made in China".

Create a healthy learning environment through lighting, desks and chairs, smart school supplies, and environment... At the expo, the intelligent health learning scene exhibited by Beifa Group Co., Ltd. (hereinafter referred to as "Beifa") attracted the attention of many buyers.

The reporter learned that in helping the development of the industry, Beifa has created a "China Stationery Supply Chain Operation Service Platform", allowing many small and medium-sized stationery enterprises to share their existing technology, management and channels and other resources, forming a joint force for industry development.

The expo is guided by the Ningbo Municipal Committee of the China Council for the Promotion of International Trade (hereinafter referred to as "Ningbo CCPIT") and the People's Government of Ninghai County. In its 20 years of development, Ningbo CCPIT has given full play to its role as an important bridge between China and foreign economic and trade exchanges to help the high-quality development of the stationery industry. (End)