On February 13, a reporter from Beijing Business Daily visited many flower wholesale markets and found that the price of a bouquet of roses (20 stems) with romantic meanings has increased by about 5 times. Single branch purchases are not accepted, at least one bundle is required.

At the same time, the retail price of flowers in Beijing has also risen from 25 yuan per branch to 35 yuan per branch.

The price is doubled by 5 times and no single purchase is accepted

　　The price of roses with romantic meaning is no longer "friendly to the people".

On February 13, there was a surge of people at the gates of many flower markets in Beijing, and there was an endless stream of vehicles coming and going to buy goods.

After interviewing a number of flower wholesalers, a reporter from Beijing Business Daily found that red roses, champagne roses, and perfumed lilies have all seen a sharp increase in the price of flowers, among which the price of red roses has increased by about 5 times.

　　Mr. Wang, a flower wholesaler, told a reporter from Beijing Business Daily, "Taking red roses as an example, the price of a bundle (20) of red roses in summer is only 20-30 yuan, but the current price has risen to about 130 yuan." , The price of a bunch of high-end roses can even reach 200 yuan. In recent days, the price of flowers is one day, and it will be more expensive on Valentine’s Day.”

In addition, lilies, carnations, gypsophila and other flowers also saw price increases to varying degrees.

　　With the rising price, most merchants no longer accept the purchase of single sticks, at least a bundle of 20 sticks is required.

"Recently, roses are the best sellers. In addition to red roses, champagne roses and crushed ice blue roses are more popular, but they all need to be bought in bunches, not one branch," said a merchant in the flower market. .

　　Prices in the wholesale market have risen, and prices in retail flower stores have become even higher.

A staff member of a flower shop in Chaoyang Joy City told a reporter from Beijing Business Daily, "The price of a rose (regardless of variety) was 25 yuan before, but now it has risen to 35 yuan, and most consumers buy it one or two months in advance. The timeliness of production and delivery on Valentine's Day cannot be guaranteed."

　　Mr. Zhang, a consumer who is buying flowers, said frankly to a reporter from Beijing Business Daily, "Recently, people who buy flowers are for giving away. Although this is the case every year, fresh products such as flowers cannot be purchased in advance. I can only buy it in the near future, but I am starting to consider replacing it with other gifts.”

Consumer Ms. Liu also said, "Every year I go to the flower market with more affordable prices to buy flowers, but I feel that the price of flowers this year is much more expensive."

　　In fact, not only in the Beijing market, but also in many places across the country, the price of flowers has risen to varying degrees.

According to Western Network, on February 9, the price of a bunch of red roses in Xi'an Flower Market rose to more than 120 yuan, while the usual purchase price is around 30 yuan.

Production declines, production prices rise

　　"The price of flowers has risen significantly this year. In addition to being affected by the festival, the main reason is the increase in the price of goods in Yunnan." Mr. Zhang, a merchant in the flower market, explained to a reporter from Beijing Business Daily, "For roses, the growth cycle in winter is shorter than that in summer. It would take more than 70 days to double that, and the output is already low. At the beginning of January this year, Kunming, the main planting base of flowers, was affected by frost again, and the output and quality of flowers dropped, so the purchase price of high-quality flowers is naturally higher.”

　　Mr. Liang, a businessman at Dounan Flower Base in Kunming, said frankly, "Affected by the weather this year, some frost flowers and cold storage flowers will inevitably flow out. These kinds of flowers generally look good on the surface, but in fact they will not bloom again. The businessman If you buy such flowers, it is basically equivalent to throwing them in your hands, so the purchase cost has risen a lot this year.”

　　He further stated, "According to previous years' experience, the price of flowers will remain at the current level for a while, but in the week or so after International Women's Day on March 8, the selling price should drop significantly."

　　Regarding the reason for the increase in the price of flowers on the eve of Valentine's Day, Pan Helin, a researcher and co-director of the Digital Economy and Financial Innovation Research Center of the International Joint Business School of Zhejiang University, believes that "the recent increase in the price of flowers is a matter of balance between supply and demand. The demand has increased, and the supply has not reached a corresponding level." If there is a balance, the price will rise, and vice versa, it will fall. And around Valentine’s Day is the time period when demand increases, so the price will rise, which is also the iron law of the market.”

　　In fact, as early as this year's Spring Festival, sales of flowers in my country were booming and prices were rising.

According to Xinhua News Agency, during the period from New Year's Day to the Lantern Festival this year, the transaction volume of the Kunming International Flower Auction and Trading Center in Dounan continued to increase, ushering in a boom in flower consumption, and the prices of single roses and other categories exceeded the level of the same period in 2019.

　　"From New Year's Day to Valentine's Day, the popularity of the flower market is also related to the recovery of the epidemic. People move more and more frequently. As a consumer product, flowers will also become a gift choice during holidays. The boom in supply and sales of the flower market will certainly To a certain extent, it reflects the recovery of the entire consumer market, because flower consumption is not rigidly needed, so to some extent it also represents that the development of China's entire material economy has reached a certain stage," Pan Helin believes.

　　Beijing Business Daily reporter Lin Yuwei

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