As prices continue to rise, the price of chocolate is also rising before Valentine's Day next month.
Some retailers in Tokyo are trying to keep the price low, such as changing the raw materials used.
A shop specializing in chocolate sales in Minato Ward, Tokyo, sells about 50 types of products, ranging from several hundred yen per item to assortments that cost more than 10,000 yen.
However, due to the rise in raw materials and transportation prices due to the weak yen, etc., 80% to 90% of total Up to 15% discount on products.
In order to prevent further price increases at the store, before Valentine's Day next month, the amount of some products will be reduced, and foreign materials that are expensive to import will be replaced with domestic ones to reduce prices. striving to maintain it.
In the December consumer price index for Tokyo's 23 wards released on the 10th, the index excluding fresh food rose 4.0% compared to the same month of the previous year, and chocolate rose 9.2%.
Mr. Nariyuki Yasudome, who is the general manager of the sales department at the company that operates the store, said, "I tried to review the contents and ingredients so as not to raise the price as much as possible. I want you to enjoy Valentine's Day with beautiful chocolate."