Liaoning's cultural tourism market returns to "fireworks" in warm cities

　　China News Agency, Shenyang, January 2, title: Liaoning's cultural tourism market is gradually "recovering" and the city is returning to "fireworks"

　　China News Agency reporter Han Hong Zhao Guihua

　　Appreciating lanterns, playing with ice and snow, watching exhibitions, watching dragon and lion dance performances... With the optimization and adjustment of the new crown epidemic prevention and control policy, the cultural tourism market in various parts of China is gradually showing warmth. In Liaoning, 700 More public cultural activities and tourism activities, the city is gradually returning to "fireworks".

　　In the middle street of Shenyang, which has a history of nearly 400 years, gongs and drums can be heard during New Year's Day. Thousands of people welcome the joy and shock of the New Year together.

According to statistics, on New Year's Eve on December 31, Zhongjie's passenger flow reached 354,400 people, which is the most winter passenger flow in December in four years (including 2019).

　　"The passenger flow has increased significantly in recent days, and the sales in the store have also continued to increase. Our confidence has returned." The manager of a store in Shenyang Middle Street said.

　　According to reports, during the New Year's Day and Spring Festival, Liaoning will expand the time and space of cultural tourism consumption, give full play to national cultural and tourism consumption pilot cities, national and provincial night cultural and tourism consumption clusters, cultural industry demonstration parks (bases), leisure blocks, etc. By holding various night cultural and tourism consumption activities such as "night tour, night reading, night food, night entertainment and night shopping", we will expand the time and space of cultural tourism consumption at night, enrich the supply of night culture and tourism products, and enliven New Year's Day Spring Festival holiday culture and tourism consumption atmosphere.

　　The passenger flow of cultural and museum venues is also gradually increasing.

As a well-known cultural tourism landmark in Liaoning, Shenyang Forbidden City always attracts tourists from all over the world to celebrate the New Year during holidays.

A citizen of Shenyang said, "Walking into the museum, you can not only have a conversation about history, understand art, but also appreciate the feast of culture. It is very meaningful to choose to come to the museum during the New Year's Day holiday."

　　During the New Year's Day and Spring Festival, public cultural units such as libraries at all levels, cultural centers (stations), art galleries, museums, and intangible cultural heritage centers in Liaoning Province have adopted a combination of online and offline methods to organize unique rural "village evenings" and opera performances. Villages, New Year picture exhibitions, calligraphy and painting exhibitions, intangible cultural heritage exhibitions, flower festivals and song shows, social fire temple fairs, lantern riddles and lantern shows, recreational arts parties, dragon and lion dances and other festival and cultural activities.

　　According to statistics from the Shenyang Municipal Bureau of Culture, Tourism, Radio and Television, as of 12:00 noon on January 2, the number of people received by Zhang Xueliang’s Former Residence Exhibition Hall, Hongmei Cultural and Creative Park, and Qing Zhaoling Mausoleum during the New Year’s Day holiday has achieved positive growth year-on-year, among which the number of people received by Qing Zhaoling Mausoleum A year-on-year increase of 23.39%.

　　In scenic spots, winter ice and snow tourism is favored by tourists.

"Welcome to the Chinese New Year", "Starry Sky Reverie", "Chessboard Landscape"...2023 Shenyang International Ice and Snow Festival and Shenyang Spring Festival Lantern Festival, more than 30,000 lanterns of various kinds are lit in Shenyang Guandong Film and Television City. For the first time, you will enjoy The world-class Zigong lanterns in Sichuan are combined with the Beipai lanterns, which have a century-old craftsmanship. The 61-day lantern festival spans New Year's Day, Spring Festival and Lantern Festival, attracting tourists to watch.

　　According to the relevant person in charge of the Liaoning Provincial Department of Culture and Tourism, Liaoning carried out more than 100 winter tourism promotion activities with the theme of "playing in the ice and snow and soaking in hot springs in Liaoning to celebrate the new year" and adopted a combination of online and offline methods.

During the New Year's Day and Spring Festival, Liaoning combined with key ice and snow resorts to launch Liaoning ice and snow tourism boutique routes, giving full play to the province's comparative advantages in hot spring resources and products, promoting the integrated development of ice and snow health care vacation tourism, driving comprehensive winter tourism consumption, and promoting the high-quality development of ice and snow economy.

(use up)