With the improvement of people's living standards, consumers have put forward new demands for quality life.
The middle class in the new era have created a better life through their own struggles. They long for every good thing in life to be full of texture, which can not only satisfy the most basic practical functions, but also bring high added value and enjoy high-grade luxury. texture life.
They pay more attention to the inherent high value of a car and what improvements it can bring to their quality of life and family life.
Picture 1 comes from Dongfeng Honda models
The largest space in its class, enjoy comfortable travel
Statistics show that my country's new middle class has reached 200 to 300 million people. They have become the backbone of society. They are a group of young people with attitude, feelings and taste. They pay attention to the quality of life, style and taste in life. and connotation.
Whether it is commuting to get off work or traveling on weekends, more and more time is spent in the car. The car has become the "third living space" besides the home and the company. All are friendly and designed to maximize comfort.
Picture 2 comes from the interior of Dongfeng Honda models
Among the multiple body parameters of a car, the wheelbase is an important basis for judging the size of the interior space.
UR-V follows the five-seater layout of Kuanxiang. The length, width and height of the vehicle are 4856*1942*1675mm, and the large wheelbase of 2820mm creates a large space in the car. , mechanical space minimization) optimization, so that the interior space of UR-V can crush seven SUVs of the same level, and bring the most comfortable driving experience for every occupant, especially for the elderly and children. Very practical.
Picture 3 comes from the interior of Dongfeng Honda models
UR-V meets the inner needs of the new middle-class group. It can not only meet the high-end and elegant taste needs, but also help them achieve better life advancement; it can not only meet decent business reception, but also enjoy comfortable and comfortable family travel. Live both ways.
The space performance of the second row of UR-V is the best, and the rear floor adopts a flat design, which further improves the space performance. Most seven-seater SUVs are also unattainably comfortable, meeting the needs of the social elite.
In addition to the large space, the surface leather of the front and rear seats brings a delicate touch, and the wrapping and support are just right. This ingenious design takes into account the needs of business people and family members, and is as comfortable as sitting on a sofa.
Picture 4 comes from the interior of Dongfeng Honda models
At the same time, the slide-type super-large panoramic sunroof further expands the field of vision and makes the riding atmosphere spacious and bright; the automatic air-conditioning with independent temperature control in three temperature zones can meet the individual needs of different members, bringing exclusive sense of dignity and personal comfort Spend.
The side window electric sunshade and the ANC active noise reduction system introduced in the cockpit and other silent technologies have greatly improved the privacy and quietness of the car. The communication between the front and rear rows during the journey can be heard even softly, taking care of business negotiations. , private communication and other scenes, the high-end and elegant experience makes the new middle class fall in love with driving.
The latest power technology, enjoy the surging driving fun
As the flagship SUV of the Honda brand in China, UR-V naturally needs to be equipped with a surging and powerful power combination to bring the driving pleasure of "just go" to the new middle class.
Honda's unique driving control meets the needs of social elites who have precious time to release themselves and pursue excellence.
In terms of power configuration, UR-V continues to use two engines, 370TURBO and 240TURBO, to provide users with a variety of choices, and integrates "intake and exhaust dual VTC", "in-cylinder direct injection", "high-response turbocharger", etc. Honda's latest power technology is integrated, the starting acceleration performance and riding comfort have been effectively improved, bringing top performance and handling fun beyond the same level, and meeting the comprehensive needs of the new middle class full of vigor and courage for comfort and power. You can let go of your inner passion.
Among them, the 370TURBO (2.0T) engine has the same engine technology as that of the Civic Type-R, which was once known as the "King of New North". It can burst out a maximum power of 200kW and a peak torque of 370N•m (272 horsepower). The power is strong, and it can do a job with ease even when fully loaded.
The 100-kilometer acceleration ranks among the 8-second club, satisfying the pursuit of performance and passion for the new middle class.
Matching the 9AT automatic transmission, whether it is in the initial stage or in the middle and high-speed driving stage, it can ensure the driving comfort of the vehicle, and respond to various daily driving scenarios such as traffic lights, overtaking, and emergency avoidance with more timely acceleration response. Improve driving pleasure, but also improve driving safety.
Picture 5 is from Dongfeng Honda models
At present, in the domestic SUV market, 1.5T is the absolute mainstream power configuration, which has both power and driving pleasure.
UR-V is equipped with a 240TURBO (1.5T) engine with a maximum power of 142kW and a maximum torque of 243N•m, and this is one of the turbocharged engines with the highest thermal efficiency in the world.
The 240TURBO (1.5T) engine is matched with the CVT continuously variable transmission, which realizes the balance between driving pleasure and ultra-low fuel consumption, and meets the needs of users in daily driving and travel scenarios.
In the sports mode, because of the adoption of Active Sound Control for the first time, those elites who are passionate about driving can release their hearts anytime and anywhere after tense business negotiations, helping to realize a stronger self.
Picture 6 comes from Dongfeng Honda models
In the field of safety, UR-V is also equipped with the second-generation Honda CONNECT intelligent guidance interconnection system that has undergone a large number of localization adaptations to adapt to the Chinese market, and the Honda SENSING safety super-sensing system developed with the goal of "zero accidents". Technology escorts safety.
In addition, it is also equipped with kick-type electric tailgate, plasma air purifier & wireless charging and other functions with great taste of life, creating a high-end driving experience with high value for the new middle class.
Picture 7 comes from Dongfeng Honda models
The new middle class abandons the superficial glitz. They are more rational and pay more attention to their real driving experience. They are low-key and connotative, high-end and tasteful, and pursue an ultimate and free life.
Dongfeng Honda UR-V brings together Dongfeng Honda’s strongest power, richest configuration and cutting-edge technology, bringing many leading advantages such as surging power and luxurious space, providing perfect driving experience for progressive urban elites, and becoming the first choice for the new middle class. Ideal car.