AEON Bank, which is operated by a major distribution group, and Monex, Inc., a major online securities company, have decided to form a partnership in the sale of investment trusts.

The aim is to strengthen the business in light of the expansion of the preferential tax system "NISA" for individual investors.

According to the announcement, in January 2024, AEON Bank's investment trust account will be transferred to Monex Securities so that bank users can receive services from securities companies.



We also sell investment trusts through 145 bank branches nationwide.



Through the alliance, the bank will increase the number of investment trust brands it sells to about 1,200, which is four times the current number, leading to an enhanced product lineup.



On the securities side, on the other hand, it will lead to the acquisition of customers with approximately 300,000 accounts and assets under custody of over 180 billion yen.



Based on the expansion of "NISA" from January the year after next, the two companies aim to strengthen their business through a tie-up and capture the needs of individual asset management.



In the financial industry, Sumitomo Mitsui Financial Group invested in SBI Holdings in July, and Mizuho Securities invested in Rakuten Securities last month.