Chinanews.com, November 24th (China News Finance reporter Xie Yiguan) Forehead lines, crow's feet, and decree lines... With age, the "traces" of the years also climbed up the face.

  "Easy to become beautiful in 15 minutes" and "Lighten lines and tighten in 14 days", many girls spend huge sums of money to buy them under the promotion of various household beauty equipment brands, but there are many problems when using them.

Data map: Visitors are experiencing the ReFa radio frequency beauty instrument.

(Irrelevant to pictures and texts)

"Sunken Connoisseur

"

, a beauty instrument bought for thousands of yuan becomes a "disfigurement instrument"

  "It was aimed at anti-aging, but the more you use it, the older you get." Consumer Xianxian (pseudonym) complained after using a big-name beauty instrument a few days ago, "It is completely inconsistent with the promotional effect. It is talking about bouncing skin, but A connoisseur of dents."

  The reason why Xianxian was so angry was because she often used beauty instruments a few days ago, and at first she found that her cheeks were more sunken than before, and later she found that the left nasolabial folds were seriously sunken.

  "I communicated with the customer service, but the customer service couldn't solve it. The face couldn't be restored. I changed a new beauty instrument, but I didn't use it." Xianxian told the reporter of Zhongxin Finance and Economics.

  Consumer Xiaogu (pseudonym) encountered a quality problem with the beauty instrument. "I bought a beauty instrument for 2199 yuan in a live broadcast room on a certain platform, and a crack appeared after using it for a month."

  According to Xiaogu's description, the crack was obvious and not a small gap, so she chose to replace it, but what she didn't expect was that the crack appeared again after a month of use.

  "Although the product can still function normally after cracking, because it is used on the face, I am worried that there will be problems such as electric leakage, and the official has not given an answer to the product problem, so I dare not use it anymore and applied for a return." Xiaogu told reporters.

  Xiaogu chose to stop using it in time. Luoluo (pseudonym), a consumer who bought a certain brand of beauty instrument for 2699 yuan, experienced cracks and leakage problems. "After using it for a few days, I found that the product was cracked. It was obvious that there was an electric shock."

  The situation encountered by the above-mentioned consumers is not an isolated case.

On the consumer service platform Blackmao Complaints, there are more than 1,700 complaints related to "beauty instruments", showing a trend of doubling year by year, product quality defects, leakage of electricity during use, and facial burns and depressions after use.

  For example, some consumers reported that thousands of dollars of beauty equipment were exchanged for "disfigurement equipment." Redness, swelling, severe allergies."

Screenshot from Black Cat complaint.

  It is worth mentioning that in July this year, the State Administration for Market Regulation issued a notice "New Cornerstone (Shenzhen) Technology Co., Ltd. recalls the first-generation Stop Eye home radio frequency beauty instrument of Chupu brand" because of its extreme In case there is a safety hazard that may cause skin burns, it has been recalled.

The lack of standards,

the barbaric growth of home beauty equipment

  With the improvement of consumption level and the popularity of medical beauty, the domestic home beauty instrument market is getting hotter.

In the past few years, Yameng, Lifa, Panasonic, Chupu and other international beauty instrument brands have entered China one after another, occupying the dressing tables of Chinese people.

  Data from e-commerce platforms show that this year’s 618 Shopping Festival platform’s turnover of radio frequency beauty devices increased by five times year-on-year.

  However, behind the hot sales of home beauty instruments, the market is full of chaos, false promotion of products, and quality problems occur frequently.

  In August 2020, the Shenzhen Municipal Consumer Council conducted a comparative test on 10 household beauty instruments. The subjective experience evaluation results showed that the instant lifting, secondary cleaning, and warm introduction effects of the 10 household beauty instruments were not as good as advertised by the merchants. The effect is remarkable.

The test results showed that the nickel release test results of the 6 samples did not meet the requirements of the EU REACH regulations, and there was a risk of sensitization; the 2 ion-type samples had the risk of low-temperature burns and burns to the dermis of the skin.

  According to the product injury monitoring system of Guangdong Province, from 2019 to 2020, 19 sentinel hospitals in Guangdong Province collected 23 cases of injuries caused by beauty equipment, of which more than 80% were burn injuries.

  In the face of all kinds of chaos in the home beauty instrument market, Feng Mei, director of the Shenzhen Institute of Quality and Consumption, once said that a safe and easy-to-use beauty instrument must not only meet the factory-qualified product quality, but also its safety and beauty effects. It has to be verified by medicine and science.

However, the current household beauty instrument products are not within the regulatory scope of medical devices, and there are no relevant standard requirements for their beauty effects, which makes manufacturers exaggerate and hype concepts when declaring their effects.

  "The current lack of relevant standards for household beauty devices has brought challenges to the development of the beauty device market and market supervision." Jiang Han, a senior researcher at the Pangoal Institute, also told reporters.

Supervision takes action, beauty instruments are ushering in industry norms

  According to Liu Junhai, a professor at Renmin University of China Law School, with the brutal growth of the domestic home beauty instrument market, regulatory authorities need to eliminate regulatory blind spots as soon as possible, build regulatory synergy, and improve regulatory efficiency.

  In March this year, Valibo (Shanghai) Beauty Instrument Co., Ltd. was fined and confiscated a total of more than 1.5 million yuan for selling Zeus Dr.

Not long ago, the associated company of the well-known beauty instrument brand ReFa and the operating company of Miss Arrivo phantom beauty instrument were fined a total of 650,000 yuan for false propaganda.

The screenshot is from the National Enterprise Credit Information Publicity System.

  Many large fines have been issued in the field of beauty instruments, which may mean that the regulatory authorities have noticed this chaotic industry for a long time.

In addition, judging from a number of documents issued by relevant departments in recent years, radio frequency beauty instruments with a high risk factor are being locked into the "cage" of supervision.

  In April 2021, the Medical Device Standard Management Center of the State Food and Drug Administration issued the "Guidelines for the Classification and Definition of Radio Frequency Beauty Products" (Draft for Comment).

It points out that radio-frequency beauty products that meet the meaning of medical devices in the "Regulations on the Supervision and Administration of Medical Devices" should be managed as medical devices.

  In March of this year, the State Food and Drug Administration issued an announcement on adjusting part of the "Medical Device Classification Catalog", clarifying that products such as radio frequency therapeutic devices and radio frequency skin therapeutic devices are managed as Class III medical devices.

From April 1, 2024, radio frequency therapeutic devices and radio frequency skin therapeutic devices shall not be produced, imported or sold without obtaining a medical device registration certificate in accordance with the law.

  Jiang Han believes that the beauty instrument market has always needed a real industry standard. With the further introduction of various national regulations, the beauty instrument market will also usher in a more standardized development in the future.

(Finish)