"Rating 1 star without even opening the food wrapper ★☆☆☆☆"


"Customer ordered spicy food, but I ordered non-spicy, but it was too spicy and gave 1 star ★☆☆☆☆"


While self-employed people continue to suffer damages due to some users' 'star rating terrorism' (an act of deliberately giving the lowest score), Woowa Brothers, the operator of Baedal Minjok, provides 'review statistics' that allows users to check the average star ratings left by users. They said they would add a feature.



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Woowa Brothers announced on the 23rd that they will provide a review statistics function to the Baemin app from the 29th to strengthen the positive function of reviews and minimize the damage caused by malicious reviews.



Previously, there was a 'Collect Reviews' page that showed the reviews left by users at once, but in the future, you can also check the overall average ratings left by users on the same page.



Woowa Brothers said, “If you use the review statistics function, you will be able to refer to the tendency of reviewers to give stars when judging food and stores.” "he explained.


'Star rating terrorist' harassing self-employed...

A voice for continuous action


After Corona 19, the rate of use of food service delivery apps has soared, and at the same time, an increasing number of small business owners and self-employed people are complaining of grievances from some black consumers who engage in malicious reviews and star rating terrorism.



According to the data on the 'delivery app usage survey' data received from the Small Enterprise Market Promotion Agency by Rep. Ja-geun Koo, a member of the National Assembly's Trade, Industry, Energy, and Small and Medium Venture Business Committee in September, 8 out of 10 small businesses participating in the survey have experienced damage from delivery app reviews. appeared to be there.



As for the damage experience, ▲ shifting the consumer's fault to the restaurant's mistake (79.0%, multiple responses) ▲ negative evaluation without reason (71.7%) ▲ unreasonable demand for service with reviews as collateral (59.7%).




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As such, self-employed people are helplessly suffering from the stress of malicious reviews and horoscope terrorism, but they cannot stop using delivery apps.



This is because the proportion of delivery to total sales has increased as demand for delivery has increased since COVID-19.



Ratings and reviews have the aspect of guaranteeing consumers' right to know, but there are growing voices that measures to protect small business owners and self-employed people from some ignorant black consumers should also be continuously prepared.