China News Agency, Ningbo, October 5th: News from the National Day holiday: Why did "Generation Z" make the trunk market trendy?
Author Lim Bo
When the music sounded in the square, the stall owners of the trunk market set up their stalls one after another, milk tea, coffee, cakes, accessories... National Day holiday, in the trunk market held in Shipu Town, Xiangshan County, Ningbo City, Zhejiang Province, diversified The products have attracted the attention of many tourists.
Arranging tiramisu and toys neatly, Yu Chenyi, a local resident born in 1998, started the business.
"This time, I mainly prepared food and toys that children like." Yu Chenyi in her life is a person who loves food, and will "fiddle" with all kinds of food in her spare time, she said in an interview on October 5, " Now tiramisu is particularly popular among young people, and this time it brings two flavors of products.”
Cut the tiramisu into pieces with a cake spatula and put it on the plate. The enthusiasm of the tourists during the holiday is beyond Yu Chenyi's imagination.
"This is my second time participating in the trunk fair. The first time I set up a stall was in August this year."
According to Yu Chenyi, in the summer of 2022, she participated in the trunk market for the first time, "mainly" watermelon challenge, "playing 'rock paper scissors' with the stall owner, winning two of three games, and the winner can eat watermelon for free. , the loser only needs to spend 10 yuan to buy a watermelon.”
"This is actually the way 'Gen Z' likes to make friends. It is also a unique travel to discover new ways to play and experience during the holidays." Yu Chenyi bluntly said that the trunk market "comes and goes freely without being restrained".
Looking at the present, people have different needs for leisure vacations, especially "Gen Z", who are more eager for novel, fresh, trendy and novel vacation methods.
"Gourmet desserts, coffee milk tea, cultural and creative fashion and other products are placed in a small trunk. After opening, you have a small world." During this holiday, Wang Shasha, a "post-00" college student from Hangzhou, met The street scenery of his hometown is different from usual, "a very interesting experience, walking in the trunk market and seeing the exquisite and creative stalls one by one".
"This time, we brought grass jelly, a specialty of our hometown. We want to let more young people know about this traditional food through the trunk market." Qiu Saisai, a "post-80s" local resident, has a fixed job. Pure pursuit of profit, but with his son Zhang Yuanqi born in 2009 to experience a different holiday life together.
"The trunk market is very popular. It was very interesting to be a stall owner during the holiday." Zhang Yuanqi said that in order to stand out from many trunks, they even dressed it up.
Parent-child trunk market, public welfare trunk market... During the National Day holiday, as a new economic format, the trunk market also glows with new vitality, focusing on diversified subjects, and launching upgraded trunk markets in many places.
In Lucheng District, Wenzhou City, there is an entire trunk market on the Guangying Wharf Promenade, accompanied by a beautiful river view and live performances by bands, opening the holiday time; Flowers, food, handmade toys, showing the beauty and romance of life...
In fact, compared with conventional stalls, its casual, comfortable, and romantic style is more in line with the "Gen Z"'s pursuit of chic and future-oriented personality. The trunks are dressed differently, which shows the stall owner. The whimsy, but also the most intense fireworks atmosphere during the National Day holiday.
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