On September 29, Zhejiang Radio and Television Group (hereinafter referred to as "Zhejiang Radio and Television") and Baidu held a strategic signing ceremony with the theme of "Future Communication Power" to promote a new round of smart media cooperation.

  Hua Xuanfei, Secretary of the Party Committee, President and Editor-in-Chief of Zhejiang Radio and Television Group, Chen Libo, full-time Deputy Secretary of the Party Committee of Zhejiang Radio and Television Group, Qiu Yonggang, Member of the Party Committee and Deputy Editor-in-Chief of Zhejiang Radio and Television Group, Yuan Foyu, Vice President of Baidu Group, and Li Shuo, Vice President of Baidu attended the ceremony. signing ceremony.

Picture: Zhejiang Radio and Television Group and Baidu held a signing ceremony for the strategic cooperation of "Future Communication Power"

  Zhejiang Radio and Television Group is a popular media platform, and its comprehensive strength ranks among the top provincial-level media in the country.

The cooperation between Baidu and Zhejiang Radio and Television is based on the continuation and deepening of the 2021 smart media strategic cooperation between the two parties.

The two parties will give full play to their own advantages in the industry, and carry out cooperation in the construction and operation of new platforms, joint research on new technology innovation, joint construction of new ecosystems, joint training of new talents, and independent innovation of new infrastructure, so as to create a new digital transformation in the media industry. Benchmark.

  The media industry has moved from "technological service content" to "technologically integrated content", and is moving towards the stage of smart media of "technologically produced content".

Baidu APP, Haohao Video, iQiyi and other businesses under Baidu Group cover various media forms such as news, short videos, medium and long videos, and live broadcasts.

Baidu took the lead in applying artificial intelligence technology to its own media products, and continued to polish and optimize it in practice.

At the same time, Baidu Smart Cloud's intelligent media solutions are widely used in the media industry, from production to distribution, effectively improving the production efficiency and quality of media content, and supporting business integration in the media industry through innovative interactive means such as Metaverse and Digital Human with innovation.

Baidu's technological advantages and practical achievements in the transformation of media intelligence will become the basis for the strategic cooperation between Zhejiang Radio and Television and Baidu.

Picture: The signing ceremony of the strategic cooperation of "Future Communication Power"

  Hua Xuanfei pointed out in his speech that communication power is the fundamental core of media strength, and technical power is the key support for media development.

At present, the communication pattern is rapidly evolving, digital technology is booming, and the trend of unbounded integration of multiple subjects is in the ascendant.

Zhejiang Radio and Television Group and Baidu will promote strategic cooperation with the future communication power ecology as the core topic. The theme is of great significance and significance. They will definitely be able to produce a communication power symbol product that combines mainstream media and the Internet, and build China's future communication power. "Form new impetus and contribute new kinetic energy.

  In his speech, Yuan Foyu said that with the continuous breakthrough of artificial intelligence technology, the media industry is ushering in new development opportunities.

Among the many opportunities, whether it is innovative applications such as AIGC, AI digital human, and the Metaverse, or the integration and innovation of artificial intelligence and manufacturing, energy, finance and other industries, they all rely heavily on end-to-end technology tuning.

Baidu has been working hard in the field of artificial intelligence for 10 years, and has invested more than 100 billion in research and development, enabling Baidu to have leading self-developed technologies at all levels of artificial intelligence, forming a complete set of closed-loop intelligent paths, which can be used for partners. to end-to-end optimization.

  In the future, Baidu will join hands with Zhejiang Radio and Television to "show the splendor of Zhejiang and tell the story of China", and promote the in-depth development of the digital reform of "Digital Intelligence Radio and Television".

Baidu Smart Cloud will join hands with more media industry partners in digital transformation to continuously iterate the cultural and publicity platforms and technologies, and jointly build a "new infrastructure" for future communication.