China News Service, September 21 (Zhongxin Finance and Economics Ge Cheng) "China's auto exports may rank second this year." Chen Shihua, deputy secretary-general of the China Association of Automobile Manufacturers, said at the 2022 World Intelligent Connected Vehicle Conference The speech made the industry gradually realize that the Chinese auto market is gradually changing.

  At present, Chinese auto companies are enhancing the comprehensive strength of China's auto industry by deploying global markets and building world brands.

Data map: Automobile exports.

Photo courtesy of Guangzhou Port Group

After lingering for ten years, China's auto exports have doubled

  Data from the China Association of Automobile Manufacturers shows that China's automobile exports have entered a ten-year "stagnation period" since exceeding 1 million in 2012. It was not until 2021 that the situation changed.

In 2021, China's vehicle export volume will be about 2.015 million, which will double from 995,000 in 2020.

  "(2021) China will become the world's third largest auto exporter after Japan (3.82 million) and Germany (2.3 million)." Chen Jingyue, executive vice president and secretary general of the China-Europe Economic and Technical Cooperation Association, said, This data not only created a new high for China's auto export record, but also broke the bottleneck that the export volume of domestic models has been hovering at one million units for a long time.

  After that, the growth momentum of China's auto exports continued unabated.

According to data from the China Automobile Association, from January to August 2022, China exported 1.817 million vehicles, a year-on-year increase of 53%, of which new energy exports reached 328,000 units, a year-on-year increase of 98%, which has exceeded the level of last year.

In August, auto companies exported 308,000 vehicles, hitting a record high for the first time in the history of exports.

  "The international competitiveness of our products is still gradually strengthening." Chen Shihua said that in addition to electrification, the level of intelligence and networking of Chinese cars has been greatly improved, which is also the reason why our products attract foreign countries. The main reason for consumers.

  "Automobile is an industry with large scale, large volume, long industrial chain, wide coverage, relatively comprehensive coverage, and relatively strong driving force." Yao Zhenzhi, deputy director of the Equipment Industry Development Center of the Ministry of Industry and Information Technology, said that from the perspective of industrial transformation and upgrading Looking at it, our industrial concentration has been continuously improved, the industrial structure has been continuously adjusted, and the industrial chain and international competitiveness have been steadily enhanced.

Chinese car companies are facing all-round competition

  From the perspective of export volume, Chinese automobiles have indeed achieved certain achievements.

However, in this process, the competitive pressure faced by Chinese car companies is increasing, and the dimension of competition has also changed.

  "Competition in the international market is no longer limited to the comparison of pure product strength, but is a systematic and all-round competition." Yu Jun, deputy general manager of GAC Group, said that at present, the global industrial competition pattern has been completely restructured, from the original single-level competition. The transformation from competition to cluster competition, system competition and ecological competition will accelerate, and industry boundaries will be further broken through and reconstructed.

Therefore, the healthy development of industries, markets and individual enterprises must rely on ecological innovation through industrial integration and coordination.

  "Different markets have different infrastructures and different car habits, so the definition of product and experience must be localized." Feng Wei, chief financial officer of NIO, explained from the perspective of localization Competition in the international market, "correspondingly, for users in different regions, we believe that team services should also be localized."

  "Localization is the key for Chinese car companies to enter overseas markets." Song Shuang, general manager of Changan Automobile International Sales and Service Co., Ltd., also holds the same view.

  The person in charge of international operations of SAIC Motor told China-Singapore Finance in an interview, "For a long time, SAIC has insisted on 'systematic, planned, and established' to promote international operations. An automotive industry chain that integrates manufacturing, finance, and used cars for the global market. At present, SAIC's products and services are distributed in more than 90 countries and regions around the world, forming six 'five' in Europe, Australia, New Zealand, America, the Middle East, ASEAN, and South Asia. 10,000-vehicle 'regional market."

New breakthroughs to be found

  In the view of industry insiders, although China's automobile exports are developing very fast, from a structural point of view, new breakthroughs still need to be found.

  Judging from the export of new energy vehicles in my country, the first place is still Tesla. From January to August 2022, 340,000 new energy vehicles were exported, of which Tesla exported 159,000.

  Chen Shihua said, "From this data, we don't need to be overly optimistic. China's auto exports still have a long way to go."

  "From the perspective of international competitiveness, Chinese auto companies have to consider other situations." Chen Shihua emphasized that we must realize that many auto companies in Germany, Japan and South Korea have many overseas joint ventures. Now, we ourselves Gotta go out and do some investing.

(Finish)