"Dubai Summer Surprises" contributes to raising turnout and shopping rates

Eid Al-Adha holiday raises shopping mall sales in Dubai by 50%

  • Malls are one of the main destinations for shoppers during the summer.

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Officials in shopping centers and retail trade in Dubai confirmed that the Eid al-Adha holiday contributed to raising store sales by rates ranging between 30 and 50 percent.

turnout rates

Majid Saif Al Ghurair, Chairman of the Board of Directors of the Dubai Shopping Centers Group and Chairman of the Reef Mall and Burjuman Centers, said that shopping centers in Dubai witnessed remarkable rates of sales during the Eid al-Adha holiday, with the increase in demand for centers, especially with the holiday season. Offers and events «Dubai Summer Surprises».

He attributed the increase in the demand for commercial shopping centers and the growth of their sales, to the fact that they are considered during the summer season as one of the main destinations, especially during holidays, pointing out that the recovery of sales in shopping centers came in varying proportions.

He stressed that the high competitiveness of discount offers is one of the factors that motivated the attraction of shoppers during the Eid al-Adha holiday, whether for residents or tourists.

high sales

For her part, Nasreen Boustany, Director of Public Relations and Corporate Communications at Mercato and Town Center Jumeirah, said that sales generally increased during the Eid al-Adha holiday period by up to 50%, compared to previous periods, pointing to the monopoly of clothing and electronics stores, Restaurants, cafes, and entertainment areas, within the centers, have the largest share of turnout and sales.

She stressed that keeping pace with the Eid Al-Adha holiday, the discount offers and entertainment events from "Dubai Summer Surprises", increased the rates of turnout at shopping centers during the holiday period, which in turn revived sales remarkably.

influential factor

In the same context, the official spokesman for the “Aswaaq Group” centers, Abdul Hamid Al-Khashabi, said that the Eid Al-Adha holiday is one of the factors affecting the rise in sales of retail outlets and shopping centers, with a large number of families heading to shopping and spending time inside them, especially in light of the presence of discount offers. extended.

He estimated the increase in sales during that period in shopping centers between 20 and 30%, compared to normal periods.

Remarkable growth in sales

The sales official in a chain of clothing and footwear stores in Dubai, John Patrick, confirmed that the outlets witnessed a remarkable growth in sales during the Eid al-Adha holiday, with rates ranging between 30 and 40% compared to normal periods.

He pointed out that the presence of discount offers under the umbrella of "Dubai Summer Surprises" was one of the important factors supporting the growth of sales during that period.

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