Our reporter Leng Cuihua

  It has been half a year since the new energy vehicle commercial insurance exclusive clause (hereinafter referred to as "new energy exclusive vehicle insurance") was officially launched.

The industry believes that new energy exclusive auto insurance will become the "main position" to compete for the incremental auto insurance market, but from the current point of view, insurance companies still face two major problems: difficult pricing and high loss ratio.

  Industry insiders believe that in the layout of the new energy exclusive auto insurance market, auto companies and insurance companies have their own advantages, and the market will gradually become standardized and expanded in the multi-party game and cooperation.

  Large insurance companies and car companies

  Active layout

  On December 27, 2021, new energy exclusive auto insurance was launched nationwide, and it has been half a year since it was launched.

In the face of the new energy auto insurance market with huge growth potential, large insurance companies are actively deploying, and new energy auto companies have also successively set foot in this field.

  Half a year since the launch of new energy exclusive auto insurance, what is the market-wide premium income and compensation situation?

The reporter contacted large property insurance companies and the Shanghai Insurance Exchange. As of press time, relevant parties said that there is no data that can be disclosed to the public.

The overall market situation of new energy vehicle insurance can only be glimpsed through the new energy vehicle market.

  According to data from the China Association of Automobile Manufacturers, in May, the sales volume of new energy vehicles in my country was 447,000, up 49.6% month-on-month and 105.2% year-on-year.

From January to May, the cumulative sales volume of new energy vehicles in my country was 2.003 million, a year-on-year increase of 111.2%; in the same period, the total sales of new energy vehicles in my country was 9.555 million, a year-on-year decrease of 12.2%.

It can be seen that the sales of new energy vehicles are growing rapidly, and the new energy exclusive auto insurance market is also growing accordingly.

  Faced with the huge potential of the new energy auto insurance market, large insurance companies have been actively deploying.

For example, PICC stated in its 2021 annual report that "the production and sales of new energy vehicles are booming, which will be a high ground for auto insurance competition in the next few years." Last year, PICC P&C's underwriting volume of new energy vehicles reached 2.926 million, a year-on-year increase. 88.2%.

Gu Yue, chairman of CPIC Property & Casualty, said recently that the company's new energy auto insurance business has grown very rapidly in the past two years, and its proportion in the new car auto insurance business structure has increased significantly.

In the first quarter of this year, the growth rate of CPIC P/C's new energy auto insurance exceeded 100%, driving the auto insurance business to maintain double-digit growth.

  While large insurance companies are actively deploying, more and more new energy vehicle companies are entering the insurance field.

The reporter combed and found that Weilai Insurance Brokers Co., Ltd. and BYD Insurance Brokers Co., Ltd. were established in January and March 2022 respectively; in April, Li Auto obtained an insurance intermediary license through equity acquisition; Tesla, Xiaopeng and other cars The company has been involved in the insurance intermediary field before.

  In this regard, Zhou Junhua, general manager of the innovation business department of China Re Property & Casualty Insurance, analyzed to a reporter from Securities Daily that auto insurance, as an important interface for long-term interaction between new energy vehicle companies and car owners, must be the key layout of major new car companies.

The layout of new energy car companies in the insurance field will have a greater impact on the auto insurance market. At the same time, new energy car companies need to take advantage of insurance companies’ network and experience advantages in the field of auto insurance. Therefore, the cooperation between the two is greater than the competition.

  The research report released by Guotai Junan Securities also believes that insurance companies have historical underwriting experience and a huge service network, with wider coverage and better service quality.

Although new energy car companies are better strategically and can sell insurance “by the way” while selling cars, insurance companies are more attractive to consumers in terms of follow-up services.

  Insurance companies need to improve

  Pricing and Risk Control

  Although the market has broad prospects, new energy exclusive auto insurance still faces core problems such as high loss ratio and difficult pricing.

Because of this, many small and medium-sized insurance companies have adopted a wait-and-see attitude or a shallow taste of new energy auto insurance business.

  According to statistics from China Banking Insurance Corporation, from 2016 to the first half of 2020, the overall accident frequency of new energy vehicles was 3.6% higher than that of non-new energy vehicles, and the accident rate of household new energy vehicles was 9.3% higher than that of non-new energy vehicles.

  Zhou Junhua analyzed that at present, the overall comprehensive loss rate of new energy vehicles is higher than that of traditional fuel vehicles.

As a new type of insurance target, the risk of new energy vehicles is different from that of traditional fuel vehicles. The proportion of "three powers" is very high, and some insurance companies still have insufficient knowledge. At the same time, in the emerging field of new energy vehicles, insurance companies The ability of anti-fraud and anti-fraud insurance still needs to be improved; from the perspective of car owners, the first batch of new energy private car owners are mainly young people with less driving experience, and a large number of new energy vehicles are used in urban public transportation and online car-hailing. and other areas with higher loss rates; the current maintenance pricing system for new energy vehicles is still in the process of building, and the market has not yet formed a unified and convenient maintenance standard, which has pushed up the loss rate; in addition, the proportion of new energy exclusive auto insurance is still It is small and has certain limitations in statistical analysis of data.

  Affected by the above-mentioned various factors, many small and medium-sized insurance companies have concerns about the layout of new energy vehicle insurance, and some companies press the "pause button" after a little trial.

Zhou Junhua said that the new energy auto insurance business has presented new challenges to insurance companies in terms of service requirements, pricing power, cost control, risk control, etc. Small and medium-sized insurance companies have certain shortcomings in terms of talents and technology, which restrict their use in new energy auto insurance. field layout.

For these insurance companies, it is necessary to improve pricing and risk control capabilities to better allocate resources.

For example, China Re Property & Casualty recently launched a large model system for pricing and risk control of new energy vehicle insurance.

  Some of the problems faced by the new energy auto insurance market need to be gradually resolved with the development of the industry.

For example, the reporter learned in the interview that the phenomenon of "repairing by replacement" of new energy vehicles is common, resulting in high business costs.

Wang Hao, founder and CEO of Coppola Automotive Consulting Services (Qingdao) Co., Ltd., told the "Securities Daily" reporter that it is necessary to gradually promote the reduction of maintenance costs and perform precise maintenance on vehicle failures instead of "replacement repairs".

However, this goal cannot be achieved overnight.

(Securities Daily)