China News Service, June 10. According to the Moscow Times, the new owners of McDonald's in Russia have recently confirmed to state media that they have opted for a new logo, a new menu and a new app ahead of the reopening of the new brand. name.
Among them, the new logo is a red-orange circle and two orange lines on a green background, representing two French fries and a burger.
The spokesperson also told ITAR-TASS that "the green background in the logo symbolizes the quality of products and services that our guests are accustomed to."
A spokesman also told TASS that the new owner of McDonald's last week changed the chain's company name to Sistema PBO, but has not yet decided on a new brand name.
Figure from Russian media