Rolls-Royce is no longer an old brand.

The average age of customers today is 43 years old.

These young billionaires are not the type to polish chrome.

They prefer the cool snap of almost matte metal.

It is to attract these new customers that Rolls has launched its Black Badge series.

The exterior color is intense black, as is the grille and its famous "Flying Lady" figurine.

A dark cocoon

The interior also darkens and is lined with multiple carbon veneers.

But motorized doors always take us into another world.

The passengers are seated on large sofas, their feet sunk into a thick carpet.

A world of luxury lined with twenty cowhides and a forest of noble woods.

On the way, it's absolute silence: not a sound or a vibration.

Except when you press the right pedal into the carpet.

There, the V12 gives voice.

It gains here 29 hp (600 hp in all) and 50 Nm of torque.

Engineers also boosted throttle and automatic transmission response.

This makes this Rolls a bit more nervous, but this Ghost remains above all a coach that can be enjoyed from the rear seats.

Because the

streetwear

touch of the Black Badge set does not detract from the royal comfort of the machine.

Fortunately, because it imposes a supplement of €56,265.

This is the price of non-conformism and a certain

provocativeness

.

In haute couture, there are a lot of jeans with holes that are more expensive than silk futals, right?

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The Rolls-Royce Ghost Black Badge in a few figures

  • Engine: V12 twin-turbo petrol, 600hp;

    900Nm.

  • Transmission: 4 wheels

  • Transmission: 8-speed automatic

  • L/W/H (mm): 5.546/2.148/1.571

  • Empty weight (kg): 2.490

  • Trunk (l): 500

  • 0-100 km/h (sec.): 4.7

  • V-max (km/h): 250 (limited)

  • Average fuel consumption (l/100 km): 15.8

  • CO2 (g/km): 359

  • Price: €365,420

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