"In order to actively respond to the United Nations' 2030 Sustainable Development Goals and my country's '3060' dual-carbon goals, Yuanqi Forest has established a dedicated sustainable development department and formulated a 2030-oriented sustainable development 'three friendly' strategy. , 'social friendliness' and 'user friendliness' will continue to make efforts to promote the company's comprehensive green and sustainable development." On April 27, Yuanqi Forest was invited to attend the "Stockholm +50" national conference corporate roundtable forum, vice president , Chief Sustainability Officer Mira focused on sharing with the guests the innovative practice of Yuanqi Forest in the sustainable development of the "Three Friendship" strategy in recent years.
Technological Innovation: "Environmentally Friendly" through Energy Saving and Carbon Reduction Technology
"Between the needs of business development and the constraints of energy conservation and emission reduction, it is a game of speed and quality in itself." Mira said, "In this game, Yuanqi Forest, as an emerging Chinese food and beverage company, strives to balance the speed of development and the Quality. We have been building our own factories since 2019, and all factories have been designed with green, low-carbon and sustainable development as an important standard for construction.”
It is reported that in October last year, Yuanqi Forest officially released the "Three 0 Factories" strategy, that is, to gradually realize the three goals of "0 chemical preservatives", "0 pollution" and "0 carbon (neutral) factories".
This year, Yuanqi Forest will further improve its technological level, increase its efforts in carbon emission calculation, carbon emission reduction planning and carbon footprint management, and strive to create "four perfect factories", namely 100% carbon neutral factory, 100% national green factory Factory, 100% water efficiency leader factory and 100% solid waste zero landfill factory.
Model innovation: data-enabled green development is "socially friendly"
Vitality Forest is also empowering the green development of enterprises through intelligence and dataization, and gradually realizes the effective reduction of carbon emissions in all scenarios.
Since its establishment, Yuanqi Forest has also explored in-depth value for enterprises through digitalization, stimulated their own innovation vitality, and helped front-line employees to use and master the latest new tools. At the same time, their working environment has been greatly improved, and their income and benefits can also be significantly improved. .
Under the traditional sales model, the inspector should regularly check the stores in the area one by one to determine the sales and out-of-stock situation of the products, and contact the warehouse for replenishment for different regions and different types of products.
In this way, the frequent trips of commissioners, the scheduling of goods between different warehouses, and the process of replenishing goods from store to store will generate a large amount of carbon emissions due to logistics, warehousing and other reasons.
To this end, Yuanqi Forest has been developing and launching energy-saving smart terminals based on big data processing since last year. In addition to low energy consumption, related smart technology patents have passed national certification.
By recording the consumption quantity of different products in different stores, the back-end big data processing automatically reminds replenishment, and plans the most accurate logistics and delivery routes, and provides the most reasonable storage suggestions.
At present, we have more than 1 million offline terminals nationwide, effectively reducing carbon emissions in all scenarios.
Concept innovation: advocating the concept of green consumption to be "user friendly"
"The main customer groups of Yuanqi Forest are the young generation Z. They are highly concerned about environmental protection topics such as climate change and sustainable development. They are also practitioners of green consumption and are willing to pay for more sustainable products and packaging. We attach great importance to user research and interaction, and we also hope to use green products with love to create better emotional links with users and accompany our users to grow together.”
Mira said, "The disappearance of forests is an important cause of global climate change. For this reason, we have established a strategic partnership with Zhonglin Group to create a 'forest vitality' public welfare project. The two parties will jointly explore the participation of social capital in ecological restoration and forestry. A new way for carbon sinks to help rural revitalization, jointly develop and maintain a group of distinctive vitality forests 'carbon neutral forests', and realize the model innovation of maximizing ecological benefits, economic benefits and social benefits through carbon sinks to help farmers. The original intention is to plant trees to improve the ecological environment, to raise public awareness through nature education, and to help achieve the national 3060 carbon neutrality goal through changes in the environment and people.”
"Current climate change is one of the most severe challenges facing mankind, and the transition to green and low-carbon development is the only way for the world to deal with climate change. Achieving carbon peaking and carbon neutrality is a broad and profound economic and social change. We also I hope to contribute to the green power of Yuanqi," Mira said for the future, "Practicing green development is the mission and responsibility of this generation, and Yuanqi Forest will continue to promote technological innovation, model innovation, and concept innovation, so as to create a better future for more people. Life makes every bottle of beverages well, and guides more consumers to pay attention to sustainable development and practice the concept of low-carbon life."
It is reported that this year marks the 50th anniversary of the successful holding of the "United Nations Conference on the Human Environment" held in Stockholm in 1972. The theme of the "Stockholm+50" conference is "Protecting a Healthy Planet for Prosperity for All - Our Responsibility, Our Opportunity". Aims to call on all actors to accelerate the implementation of the 2030 Agenda for Sustainable Development.
The forum was jointly organized by the United Nations Development Programme Representative Office in China, the United Nations Environment Programme Representative Office in China and the China Chamber of International Commerce.