Reflects its commitment to achieving the vision of Mohammed bin Rashid to be the development arm of Dubai

Dubai Chambers launches its new corporate identity

• The Dubai Chamber of Commerce plays an important role in representing, supporting and protecting the interests of the business community in the emirate.

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In a new breakthrough in its journey to serve the business community, and in order to achieve the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to be the development arm of the Emirate of Dubai, Dubai Chambers revealed the new institutional identity of it and its three rooms.

new logos

A statement stated that the new logos of the three chambers operating under the Dubai Chambers umbrella were also revealed: Dubai Chamber of Commerce, Dubai International Chamber, and Dubai Chamber for Digital Economy. The launch of the new corporate identity will mark the beginning of a new phase of the chambers’ role in supporting business growth in Emirate, and achieving leadership visions by shaping the future of business and the private sector.

New strategy

The new corporate identity reflects the Chambers' strategy for the period 2022-2024 based on improving and developing the business environment in Dubai, attracting foreign investments and international companies to the emirate, stimulating external expansion in global markets for companies operating in Dubai, in addition to developing and developing the digital economy in Dubai.

Under the new strategy, the Dubai Chamber of Commerce plays an important role in representing, supporting and protecting the interests of the business community in the emirate, and focuses on exploring new ways and means to meet the changing requirements of the dynamic and rapidly growing business community, as the new logo reflects the Chamber's direction to achieve its goals in the next stage.

Dubai International Chamber

The new strategy of the "Dubai World Chamber" focuses on strengthening Dubai's position as the capital of world trade and a strategic center for attracting multinational companies, helping companies expand in foreign markets, and identifying 30 markets of strategic importance, in order to achieve the Dubai Foreign Trade Plan, which was approved by the owner His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to raise the volume of Dubai's foreign trade to two trillion dirhams by 2026.

Under the new strategy, the Dubai Chamber of Digital Economy will focus during the next three years on improving the digital business environment, developing support for digital companies, and attracting global digital companies to consolidate the emirate's position as the global capital of the digital economy.

basic stage

The Chairman of the Board of Directors of Dubai Chambers, Abdulaziz Al Ghurair, said that the launch of the new corporate identity is an essential stage in the plans of the future industry, as the corporate identity will constitute a beacon for the Chambers’ role in leading the economic growth process in the emirate, strengthening its trade links with global markets, and consolidating its position as a capital in the world of finance. And business, where the corporate identity will facilitate the application of a specialized methodology that enables the chambers to achieve their goals efficiently and effectively, and to promote Dubai as a global center for business, and to launch strongly towards the future.

unifying efforts

In turn, the Director General of Dubai Chambers, Hamad Mubarak Buamim, pointed out that the Dubai Chambers strategy is in harmony with the goals set by the leadership, noting that foreign trade, the digital economy and the strategic partnership between the public and private sectors are essential pillars that bring together all operating rooms under the umbrella of Dubai Chambers, to achieve the goals. drawn.

He stressed that unveiling the corporate identity is an advanced step towards unifying efforts and enhancing awareness of our goals, ambitions, services and initiatives.

Looking forward to a bright future that matches the name of Dubai and its global ambitions.

Restructuring

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, approved in March of last year the restructuring of the Chamber and the formation of three chambers for the emirate, including: the Dubai Chamber of Commerce, the Dubai International Chamber, and the Dubai Chamber for Digital Economy, with the aim of Empowering Dubai’s business community, supporting traditional economic sectors, actively contributing to stimulating and expanding Dubai’s foreign trade, supporting the interests of regional and global companies based in Dubai, developing new digital economy sectors, providing new investment opportunities in it, and pushing for a comprehensive digital transformation.

new logos

The new logos of the three chambers operating under the Dubai Chambers umbrella were revealed, including: Dubai Chamber of Commerce, Dubai International Chamber, and Dubai Chamber for Digital Economy.

4 main pillars

The Dubai Chambers strategy is based on four main pillars, including: improving and developing the business environment in Dubai, attracting foreign investments and international companies to the emirate, stimulating external expansion in global markets for companies operating in Dubai, in addition to developing and developing the digital economy in Dubai.

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