Snow and waves add radiance and beauty to each other, and ice and snow tourism has become a new hot spot for winter tourism in Dalian—
Enjoying the Snow and Watching the Sea with a Different Romance
Our reporter Su Dapeng
The warm sun is scattered on the calm sea, the white snow and the waves complement each other, and the people playing in the snow are cheerful and lively... In the coastal city of Dalian, playing in the snow is becoming a new hot spot for outdoor travel.
Ignite enthusiasm
Gold panning in the snow is fun and interesting, snowmobiles are passionate and fun, and the 100-meter sea-viewing snow slide is very unique... In the Tahewan Happy Coast Ice and Snow Carnival Theme Park in Lushunkou District, Dalian, the lively and extraordinary snow play is held every day. staged.
"Mom, look, I dug up another gold coin." At the Happy Coast Ice and Snow Carnival theme park, 10-year-old girl Zou Morou and her family "panned gold in the snow".
Zou Morou's mother Cong Jin told reporters that since the winter of last year, her family has been going to various ice and snow tourist attractions in Dalian to experience ice and snow entertainment projects almost every weekend.
"To catch up with the Beijing Winter Olympics this winter, take children to participate in more ice and snow entertainment projects, and stimulate children's enthusiasm for ice and snow sports. It is also a process of learning and entertainment." Cong Jin said.
The holding of the Beijing Winter Olympics has ignited the "ice and snow enthusiasm" of Dalian residents.
The reporter learned that the number of tourists in the snow rinks and ice rinks in Dalian has increased significantly recently.
At the Ice and Snow Kingdom Amusement Park in Xuelu Forest Labor Park in Zhongshan District, Dalian, operation director Li Jian told reporters that the number of tourists during the Spring Festival holiday this year alone exceeded 10,000, an increase of 60% over the same period last year.
The Ice and Snow Carnival at Tahewan Happy Coast in Lushunkou District is also very popular.
Tian Jidong, head of Tahewan Happy Coast, told reporters that the two peak periods of ice and snow tourism are around New Year's Day and Spring Festival each year. It coincides with the holding of the Beijing Winter Olympics and the Spring Festival holiday this year, and the passenger flow has greatly improved compared with last year. .
"Last year, we received almost 5,000 people during the long Spring Festival holiday. In the six days from the first day to the sixth day of this year, the number of people received has reached 20,000 people, and the turnover has more than doubled compared with the same period last year." Tian Jidong Say.
Dalian Lvshunkou District is located at the southernmost tip of Northeast my country, at the dividing line between the Yellow Sea and the Bohai Sea. Every winter, the romantic seascape against the backdrop of white snow makes it very attractive.
This special charm has attracted many cultural and tourism enterprises to invest, and the Tahewan Happy Coast Ice and Snow Carnival is one of them.
"From an operator's point of view, Lvshun is very suitable for an innovative ice and snow tourism product 'born by the sea'." Tian Jidong said.
Walking into this coastal ice and snow carnival, you can see that the entire snow field is arranged on the beach, and the waves and white snow complement each other, creating a unique atmosphere of "playing with snow and watching the sea".
Going down from the Guanhai Ski Slope, the view of the sea and the sky comes into view.
"For the first time, I experienced the feeling of watching the sea while playing in the snow, just like skiing at sea." Li Liyan, a Dalian citizen who came to play, told reporters.
Li Liyan's experience in the seaside snow is still unfinished. She told reporters that she will bring her parents and brothers and sisters to Lushun next weekend to "play the snow and watch the sea".
The new theme of outdoor consumption of "Bay + Ice and Snow" allows tourists to fully experience the different feeling of playing in the snow by the sea.
"In addition to local tourists from Dalian, there are tourists from Shenyang and Anshan who come to the scenic spot." Tian Jidong told reporters.
He said that the scenic area is going to expand by another 20,000 square meters next year, adding snow off-road vehicles and other projects to enhance the experience of tourists.
Consumption upgrade
Check the helmet, fix the skis, hold the ski poles tightly... In the Snow Kingdom of Dalian Xuelu Forest Labor Park, professionally equipped skiers slide down the slopes calmly.
Li Jian, the operation director of the ice and snow project, believes that with the improvement of residents' living standards, the proportion of ice and snow tourism consumption in residents' winter outdoor consumption is increasing year by year.
"As a practitioner in the ice and snow industry for 17 years, I can see the gratifying changes in Dalian's ice and snow tourism market: skiers are getting younger and younger, and parents have higher and higher professional requirements for their children to learn to ski." Li Jian said.
"Now, more and more residents have included ice and snow tourism expenses as necessary consumption expenditures, and I can often see 'regular customers' in scenic spots." Tian Jidong said, "Especially since this year, many tourists have proposed some personalized , customized needs, consultation on supporting services for group building activities, etc." Tian Jidong told reporters that this winter, the scenic spot has opened a reception window for a small team to customize exclusive play plans for tourists.
The reporter saw at the entrances of several ice and snow scenic spots in Dalian that ice and snow enthusiasts walked into the scenic spots excitedly, dragging equipment boxes full of professional ski equipment.
In addition to skiing and snowboarding, professional sports such as ice hockey and speed skating have also made major ice rinks in Dalian extremely popular.
"Affected by the Winter Olympics, Dalian residents have developed a strong interest in ice and snow sports. The number of students this year has nearly doubled compared to last year. At present, most of the teenagers are participating in ski training, especially snowboarding." Located in Xigang District, Dalian Song Bai, manager of the Snow Four Seasons Indoor Ski Training Ground, said that they have built a professional indoor ski training ground to meet the uninterrupted ice and snow training needs of skiers.
On February 14, at the Chenlu International Ice Center on Zhongyang Avenue, Shahekou District, Dalian, an exciting ice hockey training game was underway, attracting many citizens to stop and watch.
"I have been studying ice hockey for 4 years. I like the speed and passion of ice hockey. I want to train hard and grow up to participate in the Winter Olympics to win glory for the country!" said Li Xintong, a young ice hockey player at the Chen Lu International Ice Center.
global layout
During this year's New Year's Day, at Linhai Ski Resort in Ganjingzi District, Dalian, the 3rd Ganjingzi District Ice and Snow Tourism Culture Festival kicked off with the theme of "Welcome the New Year and Watch the Winter Olympics on Ice and Snow".
This ice and snow tourism cultural festival firmly seizes the opportunity of the Beijing Winter Olympics, and vigorously creates an ice and snow tourism environment where "the competition is in Beijing and the experience is in Dalian".
The reporter learned that by holding this event, Ganjingzi District will give full play to the advantages of local winter tourism resources, tap the cultural connotation of tourism, provide wonderful tourism products for the general public and tourists to participate in winter tourism, and further activate the winter tourism market of Ganjingzi District. Promote the growth of tourism consumption.
Taking the opportunity of the Winter Olympics, Lvshunkou District of Dalian carried out in-depth processing on the existing resource advantages, and comprehensively deployed ice and snow tourism projects according to local conditions. "Shenma Snow Township" project and "Colorful Nanshan Ice and Snow Paradise" project in the main urban area of Lushun, with the innovative development of tourism projects, to achieve the extension of summer tourism.
According to reports, the current ice and snow tourism projects have been rolled out in the whole area of Lushunkou, becoming the highlight of winter tourism around Dalian.
Echoing the popularity of ice and snow tourism, the overall tourism market in Lushunkou District is on the rise this winter.
Relevant data show that during the Spring Festival, the number of tourists received by the main scenic spots in Lushun increased by 244.3% year-on-year, and the operating income increased by 172% year-on-year, both of which recovered and exceeded the level of the same period in 2019.