"The original 37.9 yuan movie ticket has become 39.9 yuan after using the 29.9 yuan movie viewing rights coupon. Is this a discount or a fool?" Recently, "China Consumer News" received a consumer from Changchun City, Jilin Province, Mr. Zhang He questioned Wanda's 29.9 yuan movie viewing rights coupons for unclear use rules and false publicity.
The ticket price does not drop but rises when using movie viewing coupons
Mr. Zhang is a member of an online shopping platform. On February 12, he received a Wanda movie viewing coupon starting from 29.9 yuan on the membership rights page.
According to the usage rules marked on the coupon, Mr. Zhang needs to download the "Wanda Movies" APP or use this coupon in the WeChat applet.
So he downloaded the "Wanda Movies" APP on the same day, and prepared to buy the movie tickets for "Miracle · Stupid Child" at 21:50 on February 12 at the Huohui Store of Changchun Wanda Cinema.
The movie ticket price page for this show shows 37.9 yuan. When Mr. Zhang placed an order, he checked to use the 29.9 yuan movie viewing rights coupon, and the price became 39.9 yuan.
Mr. Zhang was puzzled: "Why is the ticket price 2 yuan more expensive than the original price after using the coupon?"
After that, Mr. Zhang bought other shows or other movies.
After trying many times, he found that the original price of the movie ticket was higher or lower than 39.9 yuan, and he needed to pay 39.9 yuan after using the ticket.
Mr. Zhang called Wanda Films customer service to ask why the price did not drop but rose after using the movie viewing rights coupon. The customer service replied: "It depends on the actual payment amount." Mr. Zhang asked: "Which movie ticket price can be discounted? The minimum 29.9 yuan for the coupon?" The customer service replied: "Only the lowest ticket price is less than or equal to 25 yuan to enjoy the discount of 29.9 yuan." Mr. Zhang said: "This explanation does not make sense, it is cheaper without coupons, why do I Do you want to use the coupon?"
On February 12, Mr. Zhang submitted a complaint in the "Complaints and Suggestions" column of Wanda Group's official website, but received no reply.
On February 15, Mr. Zhang submitted a complaint to the 12315 Internet platform.
On the same day, he received a call from the customer service of Wanda Films, telling him that he could enjoy a discount of 29.9 yuan by using the movie viewing coupons to buy tickets for "The Massacre on the Nile".
After trying it out, Mr. Zhang found that the original price of the movie ticket for "The Tragedy on the Nile" at 12:05 in the Eurasian hypermarket store of Changchun Wanda Cinemas on February 15 was 33.9 yuan.
However, Mr. Zhang was still puzzled. The rules on the coupons mentioned that "any 2/3D movie ticket can be exchanged for one", but in the actual use process, not any movie has a discount after using the movie viewing rights coupon.
Mr. Zhang asked the customer service again: "Except for the movie "The Massacre on the Nile", which other movies are lower than the original price after using coupons?" The customer service did not answer Mr. Zhang's doubts directly, saying that considering the user experience, it can be in his own name. Apply for a 29.9 yuan IMAX movie coupon for him.
Mr. Zhang did not agree.
The usage of movie tickets in the three places is different
Mr. Zhang used WeChat to send the reporter a screenshot of the movie viewing coupons he received.
The reporter saw that the rules for using the coupons are: "With the coupons, you can redeem a 2/3D movie ticket from Wanda Movies APP and WeChat applet with a payment of 29.9 yuan (Beijing, Shanghai, Guangzhou, Shenzhen, and Fuzhou cities need to pay 39.9 Starting from RMB), due to uncertain factors, the fare fluctuates, and the difference may be made up when using the coupon code, please refer to the order payment details”.
So, what about the use of movie viewing coupons in other cities?
A reporter who is also a member of an online shopping platform also received the movie viewing rights coupons starting at 29.9 yuan as mentioned by Mr. Zhang, and purchased "Miracle" in the "Wanda Movies" APP at 10:50 on February 18 at the Wanda Plaza store in Shijingshan, Beijing. ·Stupid Kid" movie ticket, the page shows that the original price of the movie ticket is 67.9 yuan, and the price after using the movie viewing rights coupon is 39.9 yuan.
The reporter also tried to buy other movie screenings. After using the movie viewing rights coupons, there are different degrees of discounts, in line with the "Beijing, Shanghai, Guangzhou, Shenzhen, and Fuzhou cities need to pay 39.9 yuan for movie viewing".
The reporter switched the city in the "Wanda Movies" APP to Changchun City, Jilin Province, where Mr. Zhang is located, and tried to buy tickets for the movie "Miracle · Stupid Child" at 22:55 at the Huayi Store of Changchun Wanda Cinema on February 18. The page shows that the original price of the movie ticket is 33 yuan, and the price after using the movie ticket is 39.9 yuan.
After many attempts to purchase movie tickets for other Wanda cinemas or other screenings in Changchun, the reporter found that the price of movie viewing rights coupons was still 39.9 yuan.
After that, the reporter switched the city to Xi'an, Shaanxi Province, and tried to buy a movie ticket for "Miracle: Stupid Child" at 10:10 on February 18 at the Tangyan Road store of Wanda Cinema in Xi'an. The page showed that the original price of the movie ticket was 33 yuan. The price of the movie viewing coupon is 39.9 yuan.
After many attempts to purchase movie tickets for other Wanda theaters or other screenings in Xi'an, the reporter found that the price of movie viewing rights coupons was still 39.9 yuan.
Unclear usage rules suspected of false propaganda
Chen Yinjiang, deputy secretary general of the Consumer Rights Protection Law Research Association of the China Law Society, said in an interview with a reporter from China Consumer News that Wanda Films, the provider of movie viewing rights coupons, should clearly inform the use of movie viewing rights coupons in advance. Scope, conditions of use and other specific information to fully protect consumers' right to know.
If the merchant only highlights some favorable information, but conceals or does not provide other information that has a major interest in the consumer, it is suspected of infringing the consumer's right to know and right to choose.
Wang Jiucheng, a lawyer from Beijing Lidao Law Firm, said in an interview with a reporter from China Consumer News: "Businesses know that only a few or some movies can use movie viewing coupons to enjoy discounts, but they promote that they can 'redeem any 2/3D movie'. This kind of behavior is obviously suspected of false propaganda, suspected of deliberately deceiving and misleading consumers. When consumers encounter this situation, they can ask the merchant to honor their rights and interests, or demand compensation for corresponding losses.”
The reporter called the Wanda Films Customer Service Center to report the problems that occurred during the use of the movie viewing coupons.
The customer service said on the phone that it would feedback after registering the problem.
As of press time, the reporter has not received feedback from the other party.