A screenshot caused Tencent Holdings, the leading Chinese stock market, to drop by more than 5%, evaporating HK$236.2 billion in market value, and the Hang Seng Technology Index also fell 2.78% on the same day.

　　On February 21, a user of Snowball posted a direct message that "Tencent will be hammered", and then it was rumored that the regulators and the game industry conducted regulatory guidance today, and the news was widely discussed in the industry, which led to panic in the market. The game board focuses on diving.

　　Subsequently, an executive of Tencent Group issued a WeChat Moments clarification that the Xueqiu user's remarks were "rumors", and the Xueqiu user had deleted the previous article.

In addition, with regard to the new regulations and guidance of the online game industry, some industry insiders pointed out that the online game supervision rules have been in place as early as 2 years ago or even earlier, and are not the "latest" regulatory content.

　　Tencent plummeted

　　After the stock price of Meituan plummeted 15% last Friday, the Hang Seng Technology Index of Hong Kong stocks plunged directly and collectively on February 21.

As of the close, Hong Kong stocks fell again, with the Hang Seng Index down 0.66% and the Hang Seng Technology Index down 2.78%.

　　On the disk, technology stocks have been severely hit.

Specifically, Bilibili and Weimeng Group fell by nearly 10%, Kuaishou fell by more than 7%, Tencent Holdings, JD Health, and Autohome fell by more than 5%, Mingyuan Cloud and Kingsoft fell by more than 4%, and Baidu Group fell by more than 4%. 4%, Meituan, Alibaba, NetEase fell nearly 4%.

　　On February 21, Tencent Holdings suddenly fell sharply in the afternoon, falling by more than 6% at one time, and finally closed down 5.23%. The market value evaporated by more than 236.2 billion Hong Kong dollars in one day.

Tencent's latest share price is HK$445.4, with a total market value of HK$4.28 trillion.

In February last year, Tencent’s highest share price was as high as HK$760, a drop of more than 41% in one year.

　　The sharp drop in Chinese stocks led by Tencent stemmed from a message from a snowball user, as well as the online transmission regulators and the game industry gave guidance on regulatory ideas today.

　　On February 21, a user of Xueqiu posted the message "Tencent will be hammered".

The screenshot shows that the user posted news at 13:49 on the 21st, driving panic in the market.

Subsequently, the share price of Tencent Holdings continued to drop, which triggered a collective decline in the entire game industry and Hong Kong Internet companies.

　　Zhang Jun, general manager of Tencent Group's public relations department, issued a WeChat Moments clarification that it was a "rumor".

Zhang Jun said in the circle of friends: "In one afternoon, the rumors have changed to many versions."

As of the press release, the user who posted the news has cleared his speech and voluntarily canceled his account, which can no longer be searched on the Snowball platform.

　　Along with the messages of Snowball users, it is the heat transfer regulator that has guided the game industry on regulatory ideas today.

　　On February 21, there were rumors on social media that new regulations were issued for the game industry: it is forbidden to promote the global server in any sense, and the game will be taken off the shelf once it is found; it is not allowed to promote games without a version number and without approval, and stand-alone games must also be real-named Certification, in principle, two-dimensional games are prohibited, cyberpunk games are prohibited; zombies, plagues, doomsday, COV19 must not appear in any games, etc.

　　However, the reporter found that the above content had been reported as early as last year.

On September 8, 2021, the report "The Central Propaganda Department and the National Press and Publication Administration interviewed Tencent, NetEase and other game companies and platforms" was published by various media.

The report pointed out that the relevant persons in charge of the Central Propaganda Department and the National Press and Publication Administration, together with the Central Internet Information Office, the Ministry of Culture and Tourism and other departments, conducted interviews with key online game companies such as Tencent and NetEase, as well as game account rental and sales platforms, and game live broadcast platforms.

The content of the interview was similar to the regulatory details posted online on February 21.

　　In this regard, some brokerage analysts pointed out that we are very skeptical about the "latest" guidance of the new regulations issued by today's online publication agency, because whether it is the prohibition of global server, single-player real-name system, the prohibition of skin-changing games, and the Or the supervision related to the second dimension (the historical nihilistic idea of ​​danmei and pro-Japan), and the theme of banning the apocalypse wasteland are all the supervision rules that existed 2 years ago or even earlier, so how come the "latest" supervision content.

　　Metaverse is regulated

　　Subsequently, the market came out again, the game version number was originally issued in April, but now it has been postponed to November.

More game practitioners said that the biggest disadvantage is that the domestic version number is not issued this year.

　　Some brokerage analysts pointed out that they do not believe that the game version number and supervision are currently materially negative.

On the contrary, the regulatory policy has been updated since the end of last year, and the ability to report to the top means that the process of version numbering is progressing steadily, but it is still unclear when the specific version number will be issued, and market expectations are relatively chaotic.

　　In response to this news, some media called the relevant departments of the State Press and Publication Administration. The relevant person said that there is no clear response at the moment. You can pay attention to the announcement information on the official website, but it is still receiving the game company's version number application normally.

　　In fact, the regulation of games is still confusing.

This uncertainty may be the biggest downside.

A market person said bluntly, "A trumpet's remarks hammered Tencent. This is the news from last year, and the market as a whole is still weak. When people are pessimistic, they look pessimistic about everything."

　　In addition to the regulatory measures for games, the overall decline of Internet companies on February 21 is also related to the close attention of the Metaverse being regulated.

As the concept of "Metaverse" continues to gain popularity, many companies, including Tencent, Xiaohongshu, and iQiyi, have tried to apply for "Metaverse"-related trademarks, but the applications have been rejected.

　　Among them, several trademarks of “Rhythm Metaverse” applied by Tencent Music Entertainment Technology (Shenzhen) Co., Ltd., an affiliated company of National K Song, have been changed to “waiting for review of rejection”. The international classification includes advertising sales, scientific instruments, education and entertainment, etc., trademarks Applications are due in September 2021.

However, the trademark status of Tencent Technology (Shenzhen) Co., Ltd. for registration of QQ Metaverse, Tianmei Universe, and King Metaverse is still under application.

　　According to the State Intellectual Property Office, as of now, there are more than 16,000 trademark applications related to "Metaverse" and "METAVERSE" in the trademark database.

According to the "Trademark Law" and its relevant regulations, the State Intellectual Property Office will review the relevant trademark registration applications of "Metaverse" and "METAVERSE" in accordance with the law.

The State Intellectual Property Office also pointed out that it resolutely opposes and severely cracks down on malicious registration of trademarks such as "rubbing hot spots" and hoarding without the purpose of use.

When applying for registered trademarks, relevant market players shall comply with the relevant provisions of the Trademark Law, abide by the principle of good faith, and shall not harm social and public interests or disrupt the order of trademark registration.

　　In addition, according to reports, on the 21st, the official website of the Metaverse Industry Committee of China Mobile Communications Federation released the "Metaverse Industry Self-discipline Convention (to be adopted at the first plenary session of the first session)", proposing that the Metaverse business should be based on serving the real economy and resolutely resist the use of Metaverse hotspots. The concept of capital speculation to avoid the formation of market bubbles.

　　In addition, the "Convention" also proposes to strengthen the main responsibility and stay away from illegal models.

Resist illegal financial activities such as fabricating fake Metaverse investment projects and issuing Metaverse virtual currency, stay away from new scams under the banner of Metaverse games, be alert to the risk of speculation and speculation on new targets such as virtual real estate, and avoid the spread of bad information in Metaverse projects .

　　In addition, last week, the China Banking and Insurance Regulatory Commission and the Office of the Inter-ministerial Joint Conference on Disposal of Illegal Fundraising also issued risk warnings for illegal fundraising in the name of "Metaverse".