Yangcheng Evening News reporter Li Li

　　The Cultural and Tourism Industry Index Lab recently released the "2021 Report on the Influence of Overseas Short Video Platforms in Chinese Cities" (hereinafter referred to as the "Report").

The "Report" analyzes the overseas influence of Chinese cities (mainland, the same below) in terms of cultural tourism based on the content on the short video platform TikTok.

Among them, the top ten most influential Chinese cities are: Beijing, Shanghai, Wuhan, Chengdu, Chongqing, Shenzhen, Guangzhou, Lanzhou, Hangzhou and Zhangjiajie.

　　The "Report" shows that on the short video platform TikTok, the number of video views of the hashtag #china (China) has exceeded 27 billion; among them, the number of video views of #beijing (Beijing) has reached 558 million, ranking first in domestic urban influence. .

Short video platforms are becoming an important way to show the style of Chinese cities and build the international influence of Chinese cities.

　　The "Report" captures the data on the TikTok platform as of January 10, 2022, summarizes the top ten most popular cities based on the total number of broadcasts in China's major cities on the platform, and analyzes the city's international image.

　　The center of great power and the ancient cultural capital of Beijing, the bustling and fashionable international metropolis Shanghai, the post-epidemic "breakfast paradise" Wuhan, the "hometown of giant pandas" and "leisure capital" Chengdu, the "magic mountain city" Chongqing where the light rail passes through the building, Lanzhou, the "Hometown of Beef Noodles", Hangzhou, a beautiful city that combines classical and modern, and Zhangjiajie, where nature is magical... The "Report" found that the characteristic cultural and tourism elements of a city are most likely to be condensed into a city's "personality".

　　The two core cities in the Guangdong-Hong Kong-Macao Greater Bay Area—the fast-growing "city of the future" Shenzhen and the "city of Cantonese cuisine" Guangzhou, also show strong overseas influence on the short video platform.

　　Different from other cities, Shenzhen does not have a clear label of scenic spots and business districts on TikTok. Its core image of the city is mainly due to its extraordinary development speed and continuous innovation and urban culture.

Under the hashtag #shenzhen(Shenzhen), videos related to high-rise scenery and urban transportation facilities received the most attention; followed by daily videos of netizens showing Shenzhen’s convenient and colorful urban life; compared to other cities, Shenzhen’s night scene received more attention.

　　Judging from the comments in the comment area, many netizens were conquered by Shenzhen's high technology, modernity and intelligence. The comments included "clean and modern", "big changes" and "many technology companies".

　　Videos under the hashtag #guangzhou(Guangzhou) mainly focus on urban landscape and food.

Among them, the Canton Tower video and the urban scenery aerial video have high popularity.

　　Foreign netizens also pay more attention to Guangzhou cuisine.

Guangzhou morning tea and local delicacies such as wonton, barbecued pork, and Guiling paste are widely favored, and videos related to Cantonese dim sum have been viewed more than 400 million times.

　　Cantonese-related videos are also featured videos under the Guangzhou label, including creators teaching netizens to speak Cantonese, distinguishing between different expressions of the same thing in Mandarin and Cantonese, and the soundtrack of the video being Cantonese songs.

Judging from the comments in the comment area, netizens have high praise for Guangzhou's food and urban landscape, praising "the dim sum is too delicious", "Guangzhou is very beautiful", "winter is very comfortable" and so on.

　　More and more foreign netizens are approaching China through small screens, intuitively seeing, hearing and feeling the way of life and citizens of Chinese cities, and feeling the diversity and splendor of China.