(Reporter Zhang Tao) The Spring Festival is approaching, and the online and offline New Year goods promotion battle is in full swing. Discounts have become a powerful tool for various businesses to seize the Spring Festival business opportunities.

At the same time as the Spring Festival consumption is hot, a reporter from China Business Daily found that the price of cherries, the main product in the fruit market, was quietly rising.

　　On January 26, on JD.com, a reporter from China Business Daily saw that a JJJ five-kilogram gift box of cherries imported from Chile's GraceFruit was priced at 499 yuan, and a dozen days ago, the gift box was sold for The price is 399 yuan.

Another JJ grade 2.5kg Chilean cherries gift box is priced at 289 yuan after discount, while the price 20 days ago was 199 yuan.

　　Like online, offline cherries have generally risen in price.

In the T11 supermarket in Xidan, Beijing, a reporter from China Business Daily saw that the same GraceFruit imported JJJ-grade 5kg cherries gift box was priced at 598 yuan, which was more expensive than JD.com.

Overall, at present, the price of cherries on the market has risen by 30% to 40% compared with the first half of January.

　　This year's Spring Festival is catching up with the mass market of cherries, which should have been a good opportunity for consumers to realize the "freedom of cherries".

In early January, a number of online platforms and offline sellers told reporters from China Business Daily that with the concentration of cherries on the market around the Spring Festival, it is expected that the price of cherries is expected to drop further during the Spring Festival this year.

However, the price of cherries has fluctuated significantly recently. After a sharp drop in mid-to-early January, the price has risen sharply recently, making it more difficult for consumers to achieve "cherry freedom".

　　According to information from the fruit wholesale market, the reason for the recent increase in the price of cherries is that, on the one hand, the demand for cherries is rising due to the approaching Spring Festival; , At the same time, the freight rate has risen, and the shipping speed cannot keep up.

　　Zhang Can, general manager of Baiguoyuan Beijing District, told a reporter from China Business Daily that due to the need for epidemic prevention, the customs clearance speed of cherries has slowed down significantly this year. greatly reduced.

At the same time, this year, the cost of cherries has not only increased for epidemic prevention, but the freight has also increased significantly, resulting in an increase in the cost of imported cherries.

　　本轮车厘子销售季从去年“双11”开始启动，一直到今年1月车厘子大批上市前，市场上车厘子的价格同比去年平均每斤高出20元左右。进入今年1月，车厘子产量越来越大，市场销售价格一度呈现下降趋势。由于今年智利车厘子产季延后半个月，大批量集中上市的时间正好和中国春节重叠，行业普遍预计今年春节车厘子的价格将进一步下降至和去年持平的水平。但不料疫情在一定程度上打乱了车厘子进入市场的节奏，导致价格再度走高。

　　“总体来看今年车厘子销量同比是下降的。”张灿告诉中国商报记者，中国是车厘子进口大国，往年智利的车厘子有90%都出口到中国，但今年只有70%销售到中国，百果园目前车厘子销量同比去年也略有下降。

　　价格升高也在一定程度上影响了中国市场车厘子的销量，其中，消费者担心进口车厘子会有新冠病毒传染风险是直接影响因素。“消费信心受到影响。”张灿告诉中国商报记者，此前火龙果等进口水果检测呈阳性的消息进一步引发了消费者的担忧。

　　“其实车厘子的检验很严格，出问题的可能性很小。”张灿表示，进口车厘子在清关时就已经过严格检测，上市销售前还会再次检验，配送前也会再进行检测。