中新社北京1月14日电 (记者 闫晓虹)中国商业联合会14日发布的研究报告显示,2022年中国商业将呈现十大热点,消费品市场稳步复苏。

  这份“2022年中国商业十大热点展望报告”从共同富裕、现代化流通体系建设、绿色商业、国潮崛起、城乡双向循环、创新业态、一刻钟生活圈、供应链整合、数字化建设等角度全面阐述了中国2022年商贸流通领域的热点趋势。

  热点一:现代流通体系建设迎来高质量发展机遇,助力城乡居民实现增收与共同富裕。2022年中国现代流通体系建设及高质量发展,将继续在流通主体培育、流通基础设施建设、城乡一体化流通等方面迈出新的步伐。

  热点二:创新升级促进消费提质扩容,市场稳定复苏实现正常增长。2022年中国消费品市场的积极因素主要表现在:就业扩容提质,将为中国居民提高消费能力提供有力保障;扎实推动共同富裕,也将进一步扩大消费,助推中国消费升级趋势;科技、服务与制造的创新融合,将持续提升市场供给水平。其中,生活服务业是中国扩大消费的重点领域和最大潜力。

  热点三:助力碳达峰碳中和,中国商业全面开启绿色转型。2022年“绿色”标签或将成为商贸企业的标配,鼓励绿色低碳经营与消费。

  热点四:培育国际消费中心城市,免税市场开发成为“蓝海”。高端消费的回流,国民对高品质消费需求旺盛等因素将带动中国免税市场持续增长,中国免税行业进入更加开放的“有序竞争”新阶段。

  热点五:新国货在消费市场上异军突起,年轻一代成消费主力。随着新国货开发能力的持续提高,以及年轻人消费观念的转变,未来将有更多新锐国产品牌进入大众视野,新国货的全面崛起将指日可期。

  热点六:社区商业转向居家综合服务,进入新的发展阶段。随着各地“一刻钟便民生活圈”的建设和落成,便民居家系列化综合服务将成为2022年社区商业发展方向。

  Hotspot 7: The circulation of new agricultural products and the formation of rural commerce are accelerated, and the connection between production and sales and the two-way circulation between urban and rural areas are vigorously promoted.

In 2022, the rural commercial system will be upgraded, the circulation efficiency of agricultural products will be improved, and finally the rural consumption will be upgraded.

  Hotspot 8: The catering industry has taken various measures to recover steadily, and the quality improvement and digital development have boosted consumption.

2022 will usher in a critical year for the high-quality development of digital catering, and the Chinese catering industry will take multiple measures to ensure continuous and steady recovery.

  Hotspot 9: Circulation innovation and digital construction continued to advance, and industry transformation and reform went deeper.

The new generation of digital information and communication technology is an important driving force for the iterative development of business in recent years, and shows a trend of expanding application scenarios. Improving product quality and service level will become the key.

  Hotspot 10: The competitive operating environment of brick-and-mortar retailing is stable and improving, and online retailing is about to enter a period of integration.

Online retail is shifting from high-speed to medium-low speed, and will enter a period of integration and regulation in 2022.

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