The film "Farmer Academician", a reality film about poverty alleviation, is recently released nationwide. The film tells the story of Zhu Youyong, an academician of the Chinese Academy of Engineering and a "model of the times", who led the team in Zhutang, Lancang County to change the poverty situation in Lancang Lahu Autonomous County, Pu'er City, Yunnan Province. The story of Haozhiba Village, a township that awakens the villagers' belief in becoming rich step by step.

　　The film tells the story of Academician Zhu Youyong taking root in the countryside, helping the poor with science and technology, leading villagers out of poverty and becoming rich, and truly practicing the advanced deeds of "writing papers on the ground".

On the main propaganda poster, the picture of Zhu Youyong and Yu Rongguang, the actor in the film, is touching, and there is a touching little story behind this: At the beginning of 2020, the epidemic caused the unsalable potatoes in Lancang County. Zhu Youyong broadcasted through e-commerce, Dig potatoes on the spot, show cooking skills, and help farmers sell 25 tons of potatoes in one hour.

Promotional poster for the movie "Farmer Academician".

Focus on science and technology poverty alleviation "write papers on the ground"

　　Academician Zhu Youyong is an outstanding scientist of the Chinese Academy of Engineering. For more than 30 years, he has been engaged in research and education in plant pathology.

In the implementation of the national poverty alleviation policy, Zhu Youyong actively participated in the main battlefield of poverty alleviation, took root in the poverty alleviation front line of Lancang County for a long time, and actively applied scientific research results to poverty alleviation. The poor people have achieved poverty alleviation and become rich and have the ability to continuously increase their income, and have found a new path of technological poverty alleviation and industrial poverty alleviation.

　　From a farmer's child to an academician of the Academy of Engineering, Zhu Youyong wrote his thesis in the fields, and fellow villagers affectionately called him "peasant academician".

In recent years, Zhu Youyong has been awarded the honorary titles of "Model of the Times" and "National Advanced Individual in Poverty Alleviation".

　　The film "Farmer Academician" tells the story of Zhu Youyong. He and his team worked hard to integrate into the lives of villagers in impoverished areas, and changed local thoughts and concepts with sincerity and actions.

In the process, Zhu Youyong became a "great peasant academician" in the hearts of the villagers, and the group of farmers who originally lacked endogenous motivation also grew into a group of new-era farmers who believed in science and full of confidence, and jointly composed a song of getting rid of poverty and becoming rich. Hymn of the times.

This film was produced by the Propaganda Department of the Yunnan Provincial Party Committee and produced by Yunnan Runshi Rongguang Film Production Co., Ltd. The famous actor Yu Rongguang starred in Zhu Youyong.

Live broadcast for farmers to sell 25 tons of potatoes in 1 hour

　　The film will be released nationwide on January 9. The main creative team and Academician Zhu Youyong have also met with audiences in many places in Yunnan recently, winning praise from all walks of life.

The main propaganda poster of the film is particularly moving. In the picture, Zhu Youyong himself and Yu Rongguang, the actor in the film, are in the same frame. The two are wearing camouflage uniforms and straw hats. They smile with hope. A pile of potatoes.

　　There is a touching little story behind this potato-related scene.

In April 2020, due to a sudden epidemic, Lancang County had already reached the harvest season, but traditional sales channels have not fully recovered, and there are about 700 tons of potatoes waiting to be sold locally.

In order to solve the plight of farmers, Zhu Youyong walked into the joint live broadcast room of the new e-commerce platform Pinduoduo and CCTV News for the first time, and spoke for the winter potato that he introduced and led local farmers out of poverty and become rich.

In the end, the one-hour live broadcast attracted 540,000 viewers, and nearly 25 tons of potatoes were sold out.

In April 2020, Zhu Youyong sold unsold potatoes live for farmers and showed his cooking skills on the spot.

　　In that "potato live broadcast", Zhu Youyong not only went to the field to dig potatoes, but also showed off his cooking skills to netizens, and set up an iron pot in the farmyard by the field. After a few minutes, the two potatoes turned into A plate of refreshing and delicious shredded green peppers and potatoes.

Zhu Youyong said, "Our Lahu brothers have no problems with production and planting, but they don't know much about the market and brands. I want to pass on the fruits of the harvest to more people through my live broadcast. "

　　In November 2019, in the current poverty alleviation training class, Zhu Youyong joined hands with Pinduoduo lecturers to popularize e-commerce knowledge for the students, driving local farmers to expand sales channels and cultivate brand thinking.

In the first phase, 60 students ranging in age from 20 to 50, from 20 townships in the county, learned from scratch how to open a store, how to improve the efficiency of store operation and other e-commerce knowledge, and opened their own online store in Pinduoduo.

　　The film "Farmer Academician" reviews Zhu Youyong's exemplary deeds during the national poverty alleviation period, and now he has set his sights on rural revitalization.

At the premiere in Kunming on January 9, Zhu Youyong said that the current village appearance of Haozhiba Village and other places has undergone earth-shaking changes, but the work of rural revitalization still has a long way to go.

The key to rural revitalization lies in the industry, and the core of the industry is technology.

Facing the topic of technology-assisted rural revitalization, there are still many tasks waiting for him to complete.

He hopes that more scientific and technological workers will go to the countryside and develop characteristic industries in combination with rural resources, so that the characteristic agricultural products of Yunnan Plateau can not only enrich the people but also benefit the people.