The launch of the digital RMB APP has created a wave of experience, and the number of downloads on multiple platforms has increased by more than 10 times per day
Our reporter Li Bing
Since the digital RMB (pilot version) APP was launched on January 4, it has set off a wave of experience craze.
As of January 9, the number of downloads of the digital RMB (pilot version) APP in Huawei AppGallery has soared from "less than 10,000 times" on the first day of its launch to "over 5.8 million times".
A number of other platforms said that after the digital RMB (pilot version) APP was launched, the daily average number of new digital RMB wallet users increased by more than 10 times.
According to data provided by Meituan, as of January 7, the number of users who have pushed digital RMB wallets on the Meituan platform has increased by nearly 20 times on average, and digital RMB transaction orders and transaction amounts have increased by about 25% on average daily.
According to data provided by JD.com, after the digital RMB (pilot version) APP was launched, the number of users who pushed digital RMB wallets increased by more than 10 times on average every day.
most users
Looking forward to spreading it nationwide
On January 4, 2022, the digital RMB (pilot version) APP will be available for download in major app stores such as Apple and Android. Users in the "10+1" pilot areas no longer need an invitation code to experience the digital RMB. A wave of user experience boom.
Taking the Huawei App Store as an example, on the first day of its launch on January 4, the number of user downloads was less than 10,000; but as of 21:44 on January 9, the number of user downloads had increased to 5.81 million.
After downloading and registering, a reporter from "Securities Daily" found that on the new user registration page, the application of digital renminbi (pilot version) prompted that digital renminbi is available for Shenzhen, Suzhou, Xiong'an, Chengdu, Shanghai, Hainan, Changsha, Xi'an, Qingdao, Dalian and The Winter Olympics scenarios (Beijing, Zhangjiakou) are piloted, and users need to judge whether they meet the registration requirements according to their location.
For new user registration, only by entering the mobile phone number, setting the user name and payment password, you can choose the operating agency to quickly open the wallet without entering personal information such as name, ID number, bank card number, etc.
At present, users can open wallets of 9 operating institutions including Industrial and Commercial Bank of China, Agricultural Bank of China, Bank of China, China Construction Bank, Bank of Communications, Postal Savings Bank, China Merchants Bank, MYbank (Alipay), and WeBank (WeChat Payment). Afterwards, it can be upgraded to a real-name wallet as needed.
The reporter also noticed that since the launch of the digital RMB (pilot version) APP, in the software download evaluations of major application stores, most users expressed "very satisfaction" after the experience and looked forward to promoting it nationwide.
Among them, in the Huawei App Store, some users commented that "compared with the previous version, the new version has a better experience."
Some users also said, "I have been waiting for a long time, looking forward to nationwide popularization."
Many users also expressed their hope that their city could become a pilot city.
When Mr. Zhang from Beijing talked about his first experience of the digital RMB (pilot version) APP, he told a reporter from Securities Daily that he had opened a wallet for WeBank (WeChat Payment), and he could set the wallet name according to his personal preferences. Very interesting.
"I like the simplicity of the digital RMB APP interface, and the experience of pulling up to receive money and down to pay is also very good." Mr. Zhang said.
Wang Pengbo, a senior analyst at Broadcom, told the Securities Daily reporter, "The full launch of the APP has laid the foundation for the comprehensive promotion of digital renminbi, and it is expected that users will increase exponentially in the future."
Added on multiple platforms
"Digital RMB" entrance
After the digital renminbi (pilot version) APP was launched in major application markets, many platform companies have officially announced the connection with the digital renminbi.
On January 5, Meituan announced the opening of a digital renminbi payment channel for the food delivery scene, which is also another expansion of the digital renminbi in the "food, clothing, housing and transportation" people's livelihood scene.
On January 6, Tencent announced that after a multi-stage controllable pilot in the early stage, it will officially provide users with digital renminbi services. Users can open the WeBank (WeChat Pay) digital renminbi wallet, provided the real-name information and mobile phone number are consistent , a new "Digital RMB" entry has been added to the relevant pages of WeChat.
On January 7, JD.com announced that it has realized the access of third-party merchants to the digital renminbi system, becoming the first batch of enterprises in the country to support the use of digital renminbi by "self-operated + third-party merchants", further enriching the digital renminbi pilot application scenarios of JD.com's ecosystem.
On the same day, Xiaomi Mall also stated that it officially launched the digital RMB payment service.
So far, the digital renminbi scene provided by Tianxing Digital Technology has completed the layout of Xiaomi Group's new retail online and offline scenarios, and users in all pilot cities can use digital renminbi to purchase goods on the Xiaomi Mall App.
Since the launch of the digital RMB (pilot version) APP, Meituan Waimai is the first important application scenario to announce the full opening of digital currency payments.
In terms of JD.com, all online and offline scenarios such as JD.com APP, JD.com Finance APP, Jingxi APP, and Qixian Supermarket are connected to the digital renminbi acceptance function. Tens of thousands of offline merchants of JD.com aggregated payment already have digital renminbi acceptance. Capability, JD.com's cashier hardware products (self-service cash registers, counter cash registers, smart POS machines, etc.) all support digital RMB payment.
According to the data obtained by a reporter from Securities Daily from the official Meituan, as of January 7, the number of new users of the Meituan platform to push digital renminbi wallets has increased by nearly 20 times per day, and the average daily growth of digital renminbi trading orders and transaction amounts is about 20 times. 25%.
Wang Pengbo told the "Securities Daily" reporter that the official launch of the digital renminbi APP marks that the exploration of the digital renminbi has entered the stage of full testing.
As the testing depth gradually increases, the number of pilot cities will also continue to increase.
Su Xiaorui, a senior analyst at Analysys, told the "Securities Daily" reporter that the launch of the digital RMB (pilot version) APP in major application markets will help the scope of the pilot continue to expand, and the number of users covered and the number of wallets opened will welcome A new round of growth.
With the pilot implementation of the Winter Olympics scenario, the digital renminbi is expected to be promoted on a larger scale.
(Securities Daily)