Sukiya, the largest beef bowl chain, has decided to raise the price of some menus such as beef bowl from the 23rd of this month.
This is the first time in about four years that the price of beef bowl has been raised due to the continued rise in import prices and shipping costs of American beef.
According to the announcement, "Sukiya" will raise the price of some menus such as the main beef bowl at all stores from 9 am on the 23rd of this month.
Of these, the "Namimori" beef bowl, including tax, will be increased by 50 yen from the current 350 yen to 400 yen, and the "Medium-sized" and above will be increased by 70 yen.
The price increase for beef bowl is the first in about four years since November 2017.
Regarding the reason, in addition to the supply and demand of American beef becoming tight worldwide and the import price soaring due to the normalization of economic activities from the Corona disaster, the delivery cost of raw materials and the cost of packaging materials such as containers And it is because the cost such as fuel cost is rising.
In the beef bowl chain, "Matsuya" has raised the price of some menus such as beef bowl at stores other than Kanto from late September, and "Yoshinoya" has also raised the price of beef bowl etc. in late October. Due to the rise in raw material prices, all three major companies have decided to raise prices.