On December 16, the liquor sector opened sharply.

As of the close, Shanxi Fenjiu (600809.SH) fell 6.57%, Shede Wines (600702.SH) fell 5.07%, Huangtai Wines (000995.SZ), Jinshiyuan (603369.SH), Jinhui Wines (603919. SH) and Jiuguijiu (000799.SZ) followed the decline.

  On the one hand, there is news that Li Qiuxi, chairman of Shanxi Fenjiu, may announce his retirement in the near future.

In response, the company's relevant person responded: "I have not received Chairman Li's resignation document, and have not received relevant information or documents to confirm the matter. If it is true, the company will issue an announcement as soon as possible."

  On the other hand, on December 15, the State Administration for Market Regulation publicly solicited opinions from the public on the "Detailed Rules for Liquor Production License Examination (Draft for Comment)."

The draft for comments stipulates that “liquor labels shall not be marked with words such as “special supply”, “special supply”, “special supply”, “special production”, and “special demand”. Use the true vintages and proportions of the various base wines."

  Over the years, various kinds of "special supply", "special supply" and "special manufacture" have frequently appeared in the liquor market. In order to increase value, some liquor companies deliberately shape identity differences, etc., even pulling tiger skins as a banner, causing fraud and harming consumption. The phenomenon of the interests of the people.

Regulatory restrictions on this will undoubtedly help purify the market environment and safeguard the legitimate rights and interests of consumers.

  Prior to this, the Liquor Industry Association of Renhuai City, Guizhou Province issued the "Proposal for Ending and Boycotting Commercial Hype and Profiting in the Name of Celebration", which also stated that it would eliminate all kinds of marketing claims that "special supply", "exclusive supply" or disguised claims " "Special" and "Special" wine products.

  Chengdu Commercial Daily-Red Star News reporter Li Weiming