Foreign: The price of virtual land is even higher than that of villas in Beijing. Domestic: It has become an important business on the "Xianyu" APP
Behind the asking price of 100,000 yuan for the "Meta Universe" property with the original price of 88 yuan
Under the strict policy environment of "housing, staying and not speculating", the "uncle house" and "sister house" who were once doomed in reality have collapsed one after another, and many even ended up disgracefully.
But in another "meta universe" world that is in full swing, "real estate speculators" have sprung up, setting off an "enclosure movement" in the world's Internet field.
A reporter from the Beijing Youth Daily saw on some related apps that a so-called half-sea view villa with an original price of 88 yuan was even priced as high as 100,000 yuan. What is the driving force behind this?
Appreciation speed is amazing
Some projects are already more expensive than Beijing villas
In November of this year, there was an outbreak of real estate transactions in Meta Universe.
Statistics show that in the week from November 22nd to 28th, the total transaction volume of the four major Meta universe real estate trading platforms was close to 106 million U.S. dollars.
According to Forbes, there is a construction company that can make nearly 300,000 U.S. dollars to design a project in Meta Universe.
On November 30, Republic Realm, a company that invests in and develops virtual real estate, acquired a piece of virtual land on the sandbox game platform The Sandbox for US$4.3 million (approximately 27.4 million yuan), refreshing the virtual real estate transaction price again, breaking A week ago, a previous record of $2.43 million was set for a piece of virtual land on the Decentraland distributed continental platform.
Decentraland is an online environment-also known as the "meta universe".
Users can buy land, visit buildings, walk around and meet people as avatars.
It is understood that the US$2.43 million virtual real estate is located on 116 plots in the center of the Fashion Street Estate, with an area of approximately 565 square meters.
Calculated at the exchange rate, this price is even higher than the price of some villas in Beijing.
Decentraland and The Sandbox are specific types of meta-universes based on the blockchain. After purchasing virtual land in them, players can build buildings and decorate them according to their own needs, and they can also wait for the land to appreciate under the increasingly fierce promotion of the meta-universe.
Since Facebook announced last month that it will focus on the development of the meta-universe field and renamed it "Meta", there has been an upsurge of "meta-universe" around the world, and many global giants including Microsoft and Disney have also They have announced their investment in the construction of the meta universe.
Among them, the real estate market of Yuan Universe has also become a target for investors to "snatch".
In the past month or so, more and more investment companies have begun to "rush to buy" land in virtual worlds such as Sandbox and Decentraland.
It is worth noting that the famous singer Lin Junjie said through social media that he has purchased virtual land on Decentraland, and sports brand Adidas also announced the establishment of a meta universe brand cooperation with The Sandbox.
There is a "Rainbow Universe" in China
Journalists experience how to become a registered user
In China, although Yuan Cosmos real estate speculation is not as exaggerated as abroad, its popularity continues to rise.
The reselling of Yuan universe real estate has become an important business on Xianyu, a domestic second-hand trading platform.
"Super scarce, half-sea view villas, you just make money if you buy them!" On Xianyu, the people who shouted out these were not real estate agencies. Most of them were the first round of "Honnverse" (Honnverse) internal beta users. To the house.
Rainbow Universe is an App product recently launched by the A-share listed company Tianxia Show.
A reporter from the Beijing Youth Daily downloaded the "Rainbow Universe" app and found that it was troublesome to become a registered user, and a social psychological test was needed to obtain the login code.
The content of this test is mostly about social and meta-universe views.
After officially becoming a registered user of Rainbow Universe, follow the system prompts to create a virtual social image.
In the Planet Overview of the login interface, the APP displays 13 types of rooms in detail. Each type of room has different circulation and scarcity. The houses are divided into SSS, SS, S, A, B, and C levels from high to low. The higher the rarer it is.
The price ranges from 8.88 yuan to 88 yuan, or even higher.
At present, the highest level of circulation in the market is SS level, and the SSS level has not yet been issued by the system.
"My Star Property Certificate" includes the land and real estate you own on this app. According to your assets, there is also a world ranking. The number one player already owns more than 100 properties.
In "Rainbow Universe", you can decorate your own house or visit other people's houses.
One price per day
The current threshold for real estate transfer has increased
According to the reporters in Xianyu and QQ group, the real estate of Rainbow Universe is almost "one price per day." The current highest-level SS real estate has been sold at a price close to 20,000 yuan, which is more than 200 times higher than the first 88 yuan.
A set of Rainbow Universe half sea view villa, even the asking price is as high as 100,000 yuan, the seller marked "playing is the heartbeat".
A reporter from Beijing Youth Daily contacted a seller who wanted to buy a set of SS-class real estate. The seller said that the transaction is very simple. As long as you add friends in Rainbow Universe, you can “transfer” the real estate to each other, and you can pay through Alipay or WeChat. Method of payment.
Regarding the issue of transaction security, the seller said that there is currently no particularly good solution, but he can show his previous transaction records and Alipay’s sesame points to show that there is no problem with credit.
The seller revealed that since November this year, he has made more than 100,000 yuan in second-hand real estate transactions in Rainbow Universe. The most transactions are entry-level houses. SS-level real estate transactions are relatively small, but the profits are relatively high. .
At present, more than 100 houses have been traded, which is much more efficient than the real estate agency.
Perhaps the game official wants to moderately curb the heat. At present, Rainbow Universe’s house transfer has raised the threshold. Users can no longer transfer randomly as at the beginning, but must hold the house for more than 15 days to transfer it.
Some users said that this actually hints at risks. The game official is the makers of the rules of the game, and they have the final say.
"If you are not allowed to trade one day, can your Meta universe property still be used for it?"
Metaverse real estate speculators:
"It's essentially no different from the previous speculation."
What kind of people are participating in Metaverse real estate transactions?
What kind of mentality do they have to participate in this kind of virtual world "commercial behavior" that is currently not recognized by the mainstream public?
A reporter from Beijing Youth Daily found several senior players through a QQ group dedicated to real estate speculation in Metaverse.
Player bike1001 said: "Do you know the enclosing movement in the UK back then? When a new world is discovered, land will be the first element. Of course, the real estate of Metaverse cannot be directly lived in, but it can be leased or waited for value-added and high-priced transfer. You can also build commercial and entertainment areas on it, or create your own museum. It's a bit similar to the concept of commercial real estate."
The player let770 said that now Metaverse real estate speculators are mainly born in the 90s and 00s who have dreams. They are unwilling to take over the property market games of the previous generation. They want to realize the freedom of wealth in Metaverse.
However, in a group of fanatical meta-universe real estate speculators, there are also some relatively calm players.
A player surnamed Zhang said that he had been cut into leeks for his previous speculation of Dogecoin. This real estate speculation is essentially the same as the previous speculation. It is all about drumming and spreading flowers: "You must run away before the tide goes out, otherwise you will receive the last stick. It's hard for you to stand up."
Text/Reporter Zhu Kaiyun
Reporter observation
"Meta Universe Real Estate Transaction Risks Must Be First"
Many people in the industry have also reminded the risks of Meta Universe real estate speculation. Wang Sheng, a partner of Inno Angel Fund, believes that at present, it is mainly driven by the enthusiasm of Meta Universe, but virtual land is just like Bitcoin. A financial product.
Gao Dongxu, founder and chief analyst of China Entertainment Think Tank, said that virtual real estate, virtual land and the props and territories in the current game are not much different in substance, and they are still conceptual and short-term phenomena.
Virtual real estate transactions are frequently occurring at sky-high prices. At present, the currency circle is investing more in order to allow more people to pick up virtual currencies.
Some experts have reminded that real estate speculation in Yuan Universe is similar to speculation in shoes and coins. With the improvement and strengthening of supervision, the bubble may be pierced.
Ordinary investors should make a cautious judgment, and non-professionals should reduce the allocation of these assets to prevent harvesting.
A few days ago, an article in the People’s Daily also commented on Yuan Universe’s real estate speculation, emphasizing that “the risk of heat to the point of scalding should be guarded”. Whether Yuan Universe’s real estate transaction is speculation or investment, is it a bubble or an outlet, is it hype or a trend? A big question mark is required.