[Explanation] On November 6, the 4th China International Import Expo (hereinafter referred to as the CIIE) is being held in Shanghai. As the world's first import-themed national exhibition, the CIIE continues with its unique magnetism. Attract foreign companies to participate actively.

　　[Explanation] It is reported that nearly 3,000 exhibitors from 127 countries and regions have signed up for the company exhibition this year. The number of exhibitors and the number of countries (regions) both exceeded that of last year. The exhibition area of ​​the company exhibition reached 366,000 square meters. Meter.

　　[Explanation] Shiseido is the third time to participate in the CIIE. The person in charge of the company told reporters that during the 2020 CIIE, many Shiseido products made their world premieres here and will be listed in China in 2021.

The CIIE helped them gain popularity quickly, and the spillover effect was obvious.

　　[Concurrent] Yu Lili, Head of Corporate Communications Department of Shiseido (China)

　　In terms of the exhibition booth area, we only had more than 200 square meters from the beginning. Like this year, we have more than 500 square meters for the second time in a row.

Of course, we hope that by publishing black technology on this platform, the Chinese public can better understand Shiseido’s R&D capabilities and have greater confidence in our product technology.

　　[Explanation] Canon Medical, which has been deeply involved in the Chinese market for decades, is already a "resident guest" of the CIIE.

Since the first CIIE, Canon Medical has turned the CIIE into a "meeting room", where they have more dialogues with the government, industry partners and customers, and have a more in-depth understanding of the health needs of various regions, so as to jointly promote China The development of medical services.

　　[Concurrent] Yue Changhai, Executive Vice President of Canon Medical Systems (China) Co., Ltd.

　　Simply providing equipment to the Chinese market and customers can no longer fully meet the needs and requirements of the market, so in recent years we have also continued to provide overall solutions to the Chinese market.

In order to enable Canon's medical equipment to better serve the Chinese medical market, we have also built an academic platform and medical platform for exchanges between China and Japan.

We hope that our products can be recognized by more users and can better serve the majority of Chinese patients and users.

　　[Explanation] With the help of the CIIE stage, many good things from the world have been able to enter China.

At the Danone booth, nearly 140 exhibits were re-installed, and more than 20 of them were specially prepared for Chinese consumers.

The person in charge of the company said that China is already the world's second largest economy and a market they cannot ignore.

　　[Concurrent] Xie Weibo, member of Danone Global Executive Committee

　　The CIIE provides us with a "fast track", allowing us to benefit from China's continuous reform and opening up, and to bring innovative products to Chinese consumers in a faster way.

In the past three years, Danone has introduced more than 30 new products to the Chinese market through the CIIE and has achieved business growth in China.

　　[Explanation] Xie Weibo said that under the epidemic, China still insists on building a mutually beneficial platform for companies from all over the world, conveying the Chinese government's unswerving confidence in promoting openness, and this also reassures foreign companies that are committed to developing in China.

　　Reporting from Shanghai by reporter Liu Chao and Lang Jiahui

Editor in charge: [Wu Qingcai]