Are you new

to the concept of an

“outlet”

?

The term "village of brands", its French version, will surely speak to you more.

There are nearly thirty such sites in the country.

If about a third is located in Ile-de-France, the majority of these descendants of factory outlets are scattered over the hexagonal territory, for example in Roppenheim (Alsace), in Troyes (Aube), Séguinière (Maine-et- Loire), Talange (Moselle) or Romans-sur-Isère (Drôme).

At first glance, an

outlet

looks like a fairly ordinary shopping center, since it concentrates in one place, often gigantic, a multitude of different brands.

But it is on the shelves that we discover a difference in size… or rather in collections.

Indeed, this concept straight from the United States offers brands to sell their stocks from previous seasons at discounted prices.

The second life of previous collections

The products must first have been put on sale in classic shops, before arriving in these brand villages. And although there are no regulations in this area,

French

outlets

require partner brands to apply a minimum of 30% reduction compared to the last price charged in the store. It is then up to each brand to choose whether it wants to offer larger discounts.

Unless you are looking for the latest models released, the

outlets

are therefore an opportunity to make purchases at a lower cost, but also to afford high-end fashion accessories that you could not buy at the normal price. .

If you generally find clothes in these department stores, you can also find shoes, jewelry, leather goods, even decoration and small household appliances.

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  • Garment

  • Economy

  • Money

  • Purchasing power

  • Consumption