<Anchor> As the
daily recovery approached, offline retailers such as department stores and marts began to expect sales recovery. Preparing for the resumption of the tasting corner, the cultural center has also started to be remodeled.
Reporter Han Ji-yeon on the sidewalk.
<Reporter> The
cultural center of a department store in Seoul is undergoing renovation.
A new desk and stool are placed between the desks that were separated from each other, and the old grime from the gas stove and sink for cooking classes is removed.
[Kim Hye-kyung/Culture Center Student: When there was a Corona stage (high), I had a little break, and it was a bit disappointing. (Future) I want to meet a lot of people by speaking English a little bit, and I want to learn more actively… .]
Winter classes have been expanded by 20%, and performance-type and experience-type programs for family customers have also been increased.
[Seong Ji-hoon / Department Head Culture Center Team Leader: We plan to present lectures at the pre-COVID level as customer demand for a cultural life in the offline space is expected to increase.] The
food corner is also lively.
I take out the tasting table that was stored in the warehouse because it was banned due to quarantine rules.
In the cosmetics section, customers are prepared to spray perfume and apply cosmetics.
[Park Se-eun / Supermarket Employee: We are in the process of pre-inspection to provide various offline services such as tastings and cosmetic tests that were interrupted.]
In the meantime, large-scale offline events such as various prizes and discounts, which had been suppressed due to concerns about infection, were held to revive consumer sentiment.
Also, in parallel with 'Korea Sale Festa', the largest shopping event in Korea held from the 1st to the 15th of next month, offline retailers are struggling to regain the shopping demand lost online after the corona virus.
(Video editing: Park Ji-in, VJ: Park Hyun-woo)