China News Service, Beijing, October 11 (Yang Shihan Xia Bin) In the rapidly developing information age of the Internet, brand-new resource production and allocation methods are expected to provide better products and services to the elderly.

When mastering technology means mastering basic life skills, and actively promoting the construction of barrier-free information for the elderly, it is of far-reaching significance. All parties in the society should work together to escort the elderly in the use of intelligent technology.

  A seminar with the theme of “Helping the Elderly Cross the Digital Divide and Build a Digitally Inclusive Society” was recently held in Beijing. Guests, professors, and business representatives from government, industry, academia, and research expressed their opinions. “Inclusiveness, Equality, and Empowerment” became the three most frequent Keywords.

  Du Peng, vice president of Renmin University of China and director of the Institute of Gerontology, pointed out that China's construction of a digitally inclusive aging society coincides with the United Nations' advocacy of “digital equality for all ages”.

He believes that the current elderly lack autonomy in the face of digital technology, and there are still obstacles in equipment acquisition and network connection.

In addition, relevant departments should improve laws and regulations on the protection of information, privacy and safety, and eliminate the concerns of this group of using the Internet.

  In his view, digital technology is an important form of enhancing social participation. It is necessary to actively turn the "digital divide" into a "digital springboard" and actively respond to the challenges of aging.

"We need to help the elderly master digital technology and carry out the'new literacy' in the digital age."

  Du Peng said that the "silver economy" will bring opportunities for the travel booking industry.

Currently, among travel reservation users, the elderly over 60 years old have reached 16.32 million.

The aging service will bring new development opportunities to the travel booking industry while improving the quality of travel.

In addition, medical and elderly health services have become a new hot spot in the online medical field, and the Internet platform will have a lot to do.

  Zhai Zhenwu, president of the Chinese Population Society and director of the Center for Population and Development Studies of Renmin University of China, emphasized that mastering digital technology has become a new form of social participation for the elderly.

He said that digital technology is one of the key points to actively respond to aging. After people enter the old age, they can also make productive contributions to society through a series of activities.

  Yuan Xin, a professor at the School of Economics of Nankai University and director of the Research Center for Aging Development Strategy of Nankai University, believes that the "digital divide" is inevitable.

He pointed out that the digital society needs to be inclusive and considerate of senior citizens, and future digital products and services should be inclusive and coexistent.

  In order to actively respond to aging and promote the construction of a barrier-free environment, the industry has also taken a series of actions.

On the scene of the meeting, the representatives of the participating enterprises showed the latest achievements for the elderly.

  According to Wu Liang, the product director of WeChat Pay, WeChat has now launched a number of services including "care mode" and "care-free dedicated line for elders". The customer service staff have been trained for a long time and master multiple dialects.

"As of now, WeChat Pay's "Elder Worry-Free Hotline" has provided more than 750,000 services for elder users. The dedicated line customer service staff spends about 500 minutes per person per day on average to answer the various problems encountered by elder users in WeChat Pay. Kind of consulting." Wu Liang said.

  Li Zhuo, the person in charge of the elder version of Jingdong APP, said that in addition to the interface user experience upgrades in "font, font size, color, line spacing, contrast, and icons", the company has also enhanced the compatibility from pre-sales, in-sales, and after-sales. Aging function.

For elder users, especially the elderly living alone, JD.com has established a "hands-on" training mechanism to ensure that the "digital divide" is broken.

  Kuaishou Corporate Social Responsibility Director Li Bingjun said that the platform plans to launch the elder care model, produce short videos suitable for seniors’ learning skills, and will also cooperate with relevant departments to launch offline anti-fraud activities, so that the elderly can be safer, more convenient, and more convenient. Use Internet products more confidently.

  Undoubtedly, only by allowing the elderly to board the train of digitization with peace of mind and experience the intelligence and efficiency of the Internet age can the happiness index of the whole society be improved.

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