“Rural revitalization and development should be based on the perspective of the county economy, using strategic thinking, system thinking, and project thinking to build a value system for urban-rural integrated development with the integration of the four modernizations, the synergy of the four students, and the four-tier structure.” This is the Fanhua Group. Planning ideas for the development of rural revitalization.
For a long time, from Jurong, Jiangsu to Lankao, Henan, from Xiangshui rice to Zhashui fungus, Fanhua Group, guided by leading concepts and profound theories, has created an innovative model for urban development in China and an innovative model for county development, and has accumulated a lot of Successful practical cases and extensive social influence.
It is understood that under the current dual background of ecological civilization construction and digital economy, Fanhua Group is actively innovating the "EOD model + industrial education city" integration model to empower the four major areas of ecological civilization, urban renewal, rural revitalization and industrial park transformation. Application scenarios.
Fanhua pointed out that the comprehensive promotion of rural revitalization is a major task for realizing the great rejuvenation of the Chinese nation. On the one hand, it is necessary to give play to the advantages of the ecological beauty of the green mountains and green waters of the rural areas, and take the EOD mode as the guide to protect the original farmland, forestry and lake systems in the countryside, and to protect the wasteland. Renovate and protect mountains and woodlands, reshape the ecological background and green space pattern of the countryside, innovate the path and mechanism of "green hills and green hills into golden hills and silver hills", and build a new rural industrial system of industrial ecologicalization and ecological industrialization; on the other hand; It is necessary to actively cultivate development momentum and build a digital twin industrial education city platform, driven by creative design, driven by digital economy, supported by vocational education, supported by vocational education, driven by science and technology, and assisted by capital, through the whole process of traceability, inspection and testing, Brand certification, digital supply chain, 5G scenario applications, etc., integrate scenario-based digital ecology with related characteristic industries, build a platform economy, headquarters economy, and settlement economy of “one product, one network, one platform, multiple bases”, and realize scenario-based application of characteristic leading industries Innovation, and then promote the city with production, open up the four-layer structure system of county town-key town-general town-beautiful countryside.
Fanhua emphasized that the integration, symbiosis and interaction of the EOD model and the industrial education city will become an innovative model for the development of ecological civilization to drive industrial integration and economic development.
It is a driving model for realizing rural industry revitalization, cultural revitalization, talent revitalization, ecological revitalization, and organizational revitalization.
"The county economy, as the entry point for urban-rural integration, and the intersection of industrial economy and agricultural economy, is the link that promotes the economic and social integration of urban and rural areas, the main support for promoting rural modernization, and the key carrier for the concentration of farmers’ problems and the overall planning of urban and rural development. Therefore, how to promote rural revitalization with the county as a unit has become the main battlefield." Fanhua said.
Things are not uniform, and things are also affectionate. There are more than 2,850 counties in China covering towns and villages. The historical development, geographical location, resource endowment, and economic development level are vastly different. Each has its own characteristics. Its development model should also be rich and colorful. According to classified research, exploration and practice, and summary, Pan-China has summarized 10 main types, including urban satellite city type, urban leisure and recreation type, agricultural industrialization-driven type, characteristic agricultural products leveraging type, field experiment and demonstration type driving type, resource-dependent type, Characteristic industry type, transportation hub type, ethnic customs characteristic type and border free trade town type.
Among them, the agricultural industrialization-driven type is very representative.
Ecological restoration and land consolidation can solve the problem of agricultural land fragmentation, lay the foundation for the large-scale agricultural industry, and explore innovative paths for the integrated development of the tertiary industry, and promote the specialized, standardized and intensive development of the primary industry through the innovative development of the tertiary industry. Promote the standardized, clean and intelligent production of the secondary industry.
And actively develop the digital economy platform economy, and reshape the settlement economic model of "products are sold globally and settlements are local".
Fanhua believes that some regions rich in special agricultural products such as pepper, gastrodia, dangshen, ginseng, etc., can actively build Internet celebrity brands, use brand agriculture as an important starting point for the rural revitalization strategy, and closely follow the characteristics of Internet communication and the characteristics of consumption concepts. Expose and promote products in a variety of ways that are closer to life and more fashionable.
Various and interesting forms are not limited to traditional promotion and marketing methods. Innovative promotion methods are more popular with modern people, such as small videos and live broadcasts.
At the same time, actively promote scientific and technological research and development, accelerate the research and promotion of new varieties, actively promote the application of mechanized technology, and increase research on storage and preservation technologies.
In the promotion of modern industrial organization model, through the characteristic agricultural base + agricultural leisure tourism mode + towns, we will build an agricultural and tourism complex integrating production and city, a dual chain of agriculture and tourism, and regional integration development, forming a leisure agriculture area, a consumer industry cluster area, and a new type The three districts of the urbanization development zone are integrated into one, and the rural urbanization form of the integration of production, urban and rural areas.
In some counties with rich natural and cultural resources, eco-tourism, cultural tourism industry and agricultural production activities, rural leisure and experience tourism can be combined to expand emerging rural and agricultural experience projects.
And carry out training for new farmers and e-commerce operations to drive farmers to transfer from their native soil to non-agricultural industries, form offline experience, online sales, and explore "Internet + characteristics" in various fields such as folklore, culture, tourism, catering, and leisure. Town + beautiful village" road.
Pan-China finally emphasized that it is necessary to re-examine the development of the economy and industry, use the digital economy to speed up the pace of industrial innovation, give play to the role and value of the platform economy as a connector between the supply and demand of agricultural products, strengthen the traceability certification of characteristic agricultural products brands, and reconstruct the modern agricultural industry ecology. , Iteratively upgrades towards intelligence, scene-oriented and other directions, and finally forms the main path of driving regional economic development and precise poverty alleviation, realizing the unification of strong counties and enriching people, connecting towns and villages, and combining reform and development.