Chinanews.com, May 31. The Ministry of Commerce and other 12 departments recently issued the "Opinions on Promoting the Construction of a Quarter-Hour Convenient Living Circle in the City". The "Opinions" proposed to encourage the establishment of special counters and experience stores for the elderly, and keep physical stores face-to-face Manual services, support cash and bank card payment, provide simple and easy service methods that meet the basic needs of the elderly, and increase the "temperature" of convenient services.
A quarter of an hour convenient living circle (hereinafter referred to as the convenient living circle) is a service target of community residents, within a 15-minute walk of the service radius, to meet the basic consumption and quality consumption of residents’ daily life, etc., and gather in multiple formats The formed community business circle.
The "Opinions" stated that the requirement that the area of newly-built community commercial and integrated service facilities account for no less than 10% of the total construction area of the community should be implemented, so that the commercial facilities and residential buildings in the community can be planned, constructed, inspected and delivered simultaneously.
Encourage localities to formulate rent reduction and subsidy policies based on actual conditions, and promote the reduction of community store operating costs.
The "Opinions" pointed out that the implementation of the policy of discounted interest on business secured loans.
Support local governments to make good use of employment subsidy funds, implement employment subsidy policies for qualified merchants in accordance with regulations, and provide unemployment insurance for stable job returns to eligible enterprises in accordance with regulations.
——Optimizing the layout scientifically.
Strengthen overall design, follow the trend of consumption upgrades, focus on convenient consumption and convenient services, clarify the scale, layout, business structure and service functions of commercial outlets in the convenient living circle, and adapt to factors such as the number of residents, consumption habits, and economic level.
Reasonably optimize outlets, focusing on strengthening the layout of commercial outlets in urban old communities, newly built residential areas, and urban-rural fringe communities to meet residents' convenience and daily consumption needs.
Promote the harmony between commercial and residential buildings, implement relevant plans and standards, guide the proper separation of residential and commercial, coordinate commercial facilities and community styles, and basically guarantee the combination of business formats and quality-improving business formats.
—— Make up for the shortcomings of facilities.
Combining with the construction of urban and rural community service system and the transformation of old communities in cities and towns, we will carry out extensive research and investigation to find out the basics, formulate plans, clarify new and upgrade projects, promote convenient commercial facilities into the community, and open up the "last mile".
Support to revitalize scattered community space resources, equip commercial facilities according to local conditions, and improve quality standards, environmental sanitation, and service quality through standardized transformation.
Support smart letter box (express box), box-type mobile breakfast vending cart, vegetable train and other convenient facilities to enter the community.
Support qualified community transformation and upgrade various comprehensive service facilities such as commercial centers and neighborhood centers, and improve the "one-stop" convenient service function.
Encourage qualified property service companies to extend to areas such as elderly care, childcare, housekeeping, postal and express delivery, and front-end warehouses, and promote "property services + life services" to improve consumption convenience and quality.
——Enriching commercial formats.
Encourage the integration of business and property, consumption and life, home and community scenarios to achieve diversified, agglomerated, and intelligent development of business formats.
Prioritize the provision of basic security services, and support convenience stores, general supermarkets, vegetable markets, fresh food supermarkets (vegetable shops), breakfast shops, beauty salons, washing and dyeing shops, pharmacies, and photo printing shops that are closely related to the daily lives of residents , Housekeeping service points, maintenance points, renewable resource recovery points, postal and express comprehensive service points, front warehouses, etc., enter the community, and adopt "one point, multi-use" and service stacking methods to develop low-profit businesses under the premise of safety and legality to ensure daily necessities .
Develop quality-improving business formats based on local conditions, encourage the development of specialty catering, sports and fitness, health care, new-style bookstores, education and training, leisure and entertainment, elderly care, child care, and other quality-enhancing business formats, promote the integration of business, culture and travel, and expand socialization and characteristics It can meet the diversified consumption needs of residents and improve the quality of life.
——Strengthen the main body of the market.
Give play to the decisive role of the market in resource allocation, stimulate the vitality of various market entities, and promote agglomeration development. Encourage large enterprises to export brands, standards, management and services, develop community convenience stores, supermarkets, barber shops, catering stores (breakfast, fast food) and other direct-operated chains, and control image logos, store management and control, facility configuration, service standards, product procurement, etc. Logistics distribution implements the "six unifications". Encourage companies to take large and small businesses. While doing a good job in self-operating supermarkets, they also open up supply chain, logistics channels and store resources, and provide traditional mom-and-pop shops and grocery stores with one-stop services such as collection and distribution, and warehouse distribution. The franchise mode realizes branding and standardized development. Support the standardized transformation of vegetable markets and fresh supermarkets (vegetable shops), promote advanced cold chain technology and facilities and equipment, strengthen supply chain management, and implement supermarket and chain operations. Encourage digital empowerment and guide third-party technical service providers to apply big data to various links such as store layout, purchase, sales and inventory management, logistics and distribution, and product traceability, and promote model innovation and precise allocation of market elements. Promote platform companies to serve high-quality development and high-quality life, adhere to both development and regulation, provide community merchants with free or concessional services such as marketing, information, traffic, and digital tools, and use physical stores as part of the supply chain cooperation to realize the line Online and offline integration, store distribution and home distribution integration, speed up the deployment of cold chain and other facilities and equipment necessary for community group purchases, improve management systems, and ensure food safety and public interests.
——Innovative service capabilities.
Enhance service convenience, encourage "one store, multiple capabilities", carry withholding and payment, collection and distribution, door-to-door service, leasing and other projects, and improve convenience service capabilities through cross-border operations.
Improve service quality, promote mature models such as professional custody, chain management, farming and supermarket docking, and store and warehouse integration, guide differentiated and characteristic operations, and improve management efficiency and service supply capabilities.
Expand the intelligent experience, encourage the application of advanced information technologies such as 5G, big data, artificial intelligence, and the Internet of Things, and drive the development of innovative models such as contactless transactions, intelligent settlement, online order store pickup (delivery), live broadcast delivery, self-service sales, etc., and expand convenience Life circle application scenarios.
Optimize information services, support the construction of a smart service platform (small program or APP) for urban convenience living circles based on the smart community information system, integrate local merchant resources, and access online shopping, catering, leisure, culture, elderly care, childcare, housekeeping, etc. It provides free services such as search for peripheral goods and services, information query, life payment, geographic navigation, online voucher issuance, offline exchange, etc., to create an intensive development ecosystem, and promote access to smart cities and grassroots management service platforms.
——Guide and regulate operations.
Give full play to the role of business associations, encourage the formulation of relevant standards, conduct skill training, and regulate business operations and service behaviors.
Improve the management system, integrate the strengths of streets, communities, properties, merchants, etc., strengthen the awareness of honest operation and law-abiding, and strengthen environmental governance and self-discipline through joint construction and management.
Introduce professional operators, encourage overall planning, unified investment, unified operation, standardized management, and improve functions such as shopping, service, leisure, fitness, culture, and social interaction.
Take care of special groups, improve the necessary barrier-free facilities, post a guide view of convenient living circles, encourage the establishment of special counters and experience stores for the elderly, retain physical store face-to-face manual services, support cash and bank card payments, and provide easy and convenient and satisfying The basic needs of the elderly will increase the "temperature" of convenient services.