Xinhua News Agency, Guiyang, May 27th, title: From "need to do" to "immediately", why do companies rush to press the "fast forward button" for digital transformation?

　　Xinhua News Agency reporters Zou Duowei, Pan Dexin, Jiang Cheng

　　“Digital transformation is very important. It not only needs to be done, but also needs to be done immediately.” At the 2021 China International Big Data Industry Expo held here, Lars Silberbauer, Global Head of Brand Marketing and Digitalization of the International Olympic Committee The speeches resonated with many business leaders.

　　Why do companies accelerate digital transformation, what has digital transformation changed, and what benefits can everyone get from it?

Walking into the hot scene of the mathematics expo, we are looking for answers and enlightenment from the collision of ideas and conversations among many corporate executives.

The imperative transformation

　　"Meow--" In the Frontier Technology Museum, a black bionic pet cat with a cute appearance attracted people from all walks of life to stop and pet.

The bionic design makes it sound and move like a real cat.

　　Palmprint recognition, medical robots... The ubiquitous new gadgets in the exhibition hall send a strong signal: all walks of life are accelerating the embrace of the digital wave!

　　Facing the unstoppable global digital development trend, how to grasp the opportunities of digital transformation and actively embrace the future has become an important proposition for many companies to think about.

　　With the advent of the fourth industrial revolution, digitization has gradually penetrated into all walks of life.

According to data from the National Internet Information Office, as of the end of 2020, the added value of my country's digital economy core industries accounted for 7.8% of GDP.

　　"Digital transformation has changed from a'optional' for some leading companies to a'must option' common to a wider range of industries and enterprises." According to Zhou Yuan, a global senior partner and managing director of the Boston Consulting Group, related businesses of digital transformation Already accounted for about 40% of the company's global business.

　　"After the COVID-19 pandemic, more and more companies and entrepreneurs believe that digital transformation is an important strategic means to win future development." said Zheng Jun, IBM's global vice president and general manager of the Global Information Technology Services Department in Greater China. To survive and move forward in the environment is a reality that every enterprise must face.

Put wings in the transformation and upgrading of enterprises

　　At the release site of leading scientific and technological achievements at the Digital Expo, the lights converged and the eyes gathered, and Huawei Cloud Knowledge Computing was selected as a "black technology" project.

Over the past 30 years since its establishment, this global communications technology giant has been iteratively "out of the circle" and is now fully entering the "cloud era".

　　"If you don't want to be eliminated, you must transform and upgrade in time, otherwise you can only be eliminated by new trends." said Zhang Xia, chief cloud computing enterprise strategy consultant of Amazon Cloud Technology.

　　This sense of urgency has been transformed into a crowd of booths, forums full of forums, and the latest equipment through the full-blown digital expo...

　　The "14th Five-Year Plan" and the 2035 long-term goal outline clearly propose to accelerate digital development and build a digital China.

Under the new development blueprint, a series of support measures have been intensively increased, and it has become a broad consensus that digital technology empowers the transformation and upgrading of traditional industries.

　　"Digitalization has inserted the wings of'wisdom' for the transformation and upgrading of enterprises, and enhanced the competitiveness of enterprises under complex changes." said Pan Weijie, vice president of the Institute of Quantum Information and Big Data Application Technology of Guizhou Province. The new journey of the company is moving from an innovation-driven full acceleration to a value-led high-quality development.

The empowerment of new infrastructure and the accelerated implementation of applications will promote the digital transformation of enterprises.

Towards a smart life

　　Don't have to wait to see a doctor?

Is parking no longer difficult?

One yard can do "food, lodging, travel, entertainment, shopping"?

Entering the Expo, a series of life-changing high-tech products make people seem to be in a dream world.

　　According to the on-site staff, the various digital equipment and instruments on the booth were full of sincerity and full of highlights.

While they allow data to flow in a safe and orderly manner, they also make various visions of a better life in the future no longer out of reach.

　　Facing the future, the "14th Five-Year Plan" outline clearly states the ten major application scenarios of the digital economy, including smart education, smart medical care, smart cultural tourism, smart society, and smart government affairs.

　　"The cloud exhibition and the cloud speech during the Expo are the full manifestation of these application scenarios." said Li Jun, director of the Institute of International Service and Trade of the Ministry of Commerce, and online consultations and digital conferences during the epidemic And remote office services, these "online" work lifestyles allow people to enjoy both the "cloud" and the "earth".

　　Surrounding these new scenarios, what role should "digitalization" play?

　　Pan Weijie believes that all walks of life should continue to promote the implementation of digital transformation actions, and promote the deepening of digital transformation.

On the one hand, digitization drives the transformation of production methods, expands and upgrades information consumption, and speeds up the construction of information barriers; on the other hand, digitization drives the change of lifestyles, so that the digital dividend will ultimately benefit the people's production and life.

　　Digitization is not only a technological revolution, but also an innovation in thinking and cognition.

　　Shen Jialin, Vice President of the Government Affairs Department of Marriott International Group, said that in the process of digital transformation and development, we must always pay attention to the changing needs of customers. Only by grasping the attention of customers can we better grasp the future.