The May Day holiday is approaching, and the number of tourists has increased greatly.
The tourism market is recovering obviously
Our reporter Zhang Xue
May Day is approaching, and many people are about to start "holiday mode."
Experts predict that the number of tourists on May 1st this year is expected to exceed the level of the same period in 2019, exceeding 200 million.
Currently, train tickets, air tickets, scenic spots, etc. are ushering in the peak of bookings.
Platform data shows that as of April 22, the orders for air tickets, hotels, tickets, and car rentals during the May Day period have increased by 23%, 43%, 114%, and 126% respectively over the same period in 2019.
"On April 17, I opened the app to grab a train ticket for the May Day trip and found that the ticket to Hangzhou was out of seconds." Li Ang, an employee of a foreign company in Beijing, told reporters: "I feel that the level of popularity is as good as that of grabbing train tickets for the Spring Festival in the past."
Train tickets are hard to grab, and plane tickets are also in short supply.
Judging from the booking situation of multiple platforms, the economy class of some flights in many places has been sold out.
According to data from the Civil Aviation Administration of China, the number of air tickets booked during the May Day holiday was significantly higher than that during the Qingming holiday. Among them, the increase in mid-to-long-distance travel passengers was relatively large.
The Civil Aviation Administration has actively guided and encouraged airlines to transfer idle international flight schedules and guarantee resources to the country, and arranged for airlines to implement nearly 2,000 domestic overtime during the May 1st holiday to meet the holiday market demand.
There are also hotels and homestays that are popular.
At present, Ctrip's hotel order volume has achieved a 43% increase compared to 2019, and it is difficult to find a room in many high-star hotels.
The booking status of Tujia Homestay shows that many homestays have been full in advance during May 1st.
"The domestic epidemic prevention and control situation continues to improve, and the psychological safety line of tourism has been established; many people celebrate the New Year on the spot during the Spring Festival holiday, and the May Day holiday will usher in a large-scale tourist flow to visit relatives; the holiday is relatively long, and the tourist destination and market The market promotion activities carried out by the main body are relatively strong." Han Yuanjun, a doctor of the China Tourism Research Institute, believes that combining these favorable factors and based on the existing booking situation, the May Day holiday tourism industry will usher in a new stage of recovery.
Data shows that over 70% of the people during the May Day holiday choose to travel across provinces, and the grand occasion of "migrating tourism" may reappear.
In terms of popularity, reservations for traditional popular tourist destinations such as Beijing, Shanghai, Hangzhou, Sanya, Guangzhou, Chengdu, Chongqing, Shenzhen, Xiamen, Nanjing, and Wuhan are still hot.
Under the situation that the epidemic prevention and control situation continues to improve, some places have cancelled the flow restriction in scenic spots, and various places are stepping up marketing to attract tourists.
At present, Jiangsu has launched the cultural tourism consumption promotion season of "Water Rhyme in Jiangsu, You Will Be More Beautiful", launched the nation’s first provincial-level tourism destination aggregation platform "Jiangsu Planet", and promoted cultural tourism consumption by issuing coupons and other measures. Accelerated release of potential.
Shandong continues to improve and expand the long-term mechanism of cultural and tourism consumption through the cultural and tourism consumption season to provide consumers with a more convenient and comfortable new consumption experience.
The Ministry of Agriculture and Rural Affairs organized the 2021 China Beautiful Countryside Leisure Tourism Promotion Campaign, focusing on 55 spring boutique routes including the Blooming Spring Flower Tour in Huangpi District, Wuhan City, Hubei Province, and 176 boutique attractions including the Shunan Flower Sea in Changning County, Sichuan Province.
This year marks the 100th anniversary of the founding of the Communist Party of China. The high-quality development of red tourism has entered a new stage, and integrated development has become the main path for the high-quality development of red tourism.
Experts said that red tourism will enhance the quality of the May Day tourism market.
Red tourism travel during the May Day holiday is soaring. Red tourist attractions such as Jinggangshan in Jiangxi and Zunyi in Guizhou are popular with consumers. The popularity of related scenic spots and museums continues to rise after the Ching Ming holiday.
According to information released by the Ministry of Culture and Tourism, from 2004 to 2019, the number of people participating in red tourism increased from 140 million to 1.41 billion each year. Many red scenic spots have become "check-in places" for young people to listen to red stories and pay tribute to heroes and models.
With this enthusiasm, many places are enriching the supply of red tourism products and focusing on building red tourism routes.
For example, Sichuan launched the Red Tourism Year of "Revisiting the Long March Road and Endeavours", and released 11 red tourism boutique routes and 40 red tourism classic scenic spots; Jiangsu has launched 12 Jiangsu “Red Tour” routes across the country. There will also be 20 red tourist boutique routes focusing on short-distance tours within the province.
Our reporter Zhang Xue