China News Service, March 26 (Gao Zhimiao) The Xinjiang cotton incident continues to ferment, many celebrities and related brands have terminated their contracts, many local clothing brands have issued statements supporting Xinjiang cotton, and related Weibo topics have been frequently searched... this event While social media fermented, it also caused volatility in the securities market. The textile and apparel sector of China's A-share market rose again on the 26th after soaring on the 25th.

　　As of the close on the 26th, the Shanghai Composite Index closed at 3,418.33 points, an increase of 1.63%; the Shenzhen Component Index closed at 13,769.68 points, an increase of 2.60%; the ChiNext Index closed at 2745.40 points, an increase of 3.37%.

Textiles and garments have once again become a popular sector. Many stocks such as Smith Barney Apparel, Souyute, Anzheng Fashion, and Ribo Fashion have their daily limit. George White, Malima, and Red Dragonfly also rose by more than 6%.

　　"Global cotton looks at China, and Chinese cotton looks at Xinjiang." According to official data, Xinjiang's total cotton output in 2020 will reach 5.161 million tons, accounting for 87.3% of the country's total cotton output and more than 20% of the world's cotton output.

　　In response to this incident, Tianfeng Securities stated that the related brand products have been removed from the shelves of many home appliances. At the same time, the domestic product Anta said that it will withdraw from BCI (Swiss Better Cotton Development Association). In the future, more domestic brands will continue to use Xinjiang cotton. This will effectively stimulate the enthusiasm for domestic consumption in the domestic market.

In the future, the brand power and consumption power of domestic products may be further strengthened systematically.

　　CITIC Securities analysts also said that if the relevant international brands refuse to repent, it will have a greater negative impact on their sales in the Chinese market. At the same time, the incident will also have a greater impact on the industry structure and industry chain listed companies.

This move also clearly benefits outstanding domestic apparel brands. In the casual wear field, it is good for leisure brands such as Hailan House and Semir; in the sportswear field, it is good for leading domestic sportswear brands such as Anta, Li Ning, and Xtep.

　　According to industry insiders, even without this incident, the accelerated rise of local clothing brands has become quite obvious.

Local brands, including Anta, Li Ning, Bosideng, Antarctica, Peacebird, and Huili, have experienced changes in the external environment and their own in-depth changes, and have been sought after by the market in recent years.

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