The windeln.de IPO in 2015 was accompanied by great optimism.
If people buy books, shoes or groceries online, why not everything that young parents need?
But what has followed since then has been a single debacle.
The share was listed on the stock exchange at 18.50 euros, and by the end of December 2019 it fell to 14 cents.
From a five to three-year perspective, the company will be Germany's worst capital destroyer, a title that windeln.de has awarded the German Association for Securities Holdings (DSW).
The investor advocates compile the list of the biggest capital destroyers on the stock exchange every year.
It is a single document of horror.