China News Service, February 8th. According to the official WeChat news of the State Administration for Market Regulation, in January 2021, the State Administration for Market Regulation filed an investigation into Vipshop (China) Co., Ltd. for suspected unfair competition.
According to investigations, from August to December 2020, Vipshop (China) Co., Ltd. developed and used an inspection system to obtain competitive advantages and trading opportunities to obtain information on brand operators who were also on the shelves of the company and other companies. Using technical means provided by supplier platform systems, intelligent networking engines, and operating middle stations, etc., by influencing user choices, limiting current, shielding, and removing products from shelves, reduce the consumption attention, traffic and transaction opportunities of brand operators, Restricting the sales channels of brand operators has hindered and disrupted the normal operation of network products and services legally provided by brand operators and other operators, violated the principles of voluntariness, equality, fairness, and integrity, disrupted the order of fair competition in the market, and violated the " According to Article 12 of the Anti-Unfair Competition Law of the People's Republic of China.
On February 8, 2021, the State Administration of Market Supervision made an administrative penalty decision on Vipshop (China) Co., Ltd. in accordance with the law, with a fine of 3 million yuan.