Chinanews client, Beijing, January 30, report:

"The best Kun Kun in the world is not Cai Xukun, but Zhang Kun"

  Reporter Xie Yiguan

  "The best Kun Kun in the world is not Cai Xukun, not Xie Guangkun, but Zhang Kun."

  "The best Chunchun in the world is not Li Yuchun, not Chen Xiaochun, but Liu Yanchun."

  "The best Lan Lan in the world is not Wei Lan or Alan, but Gu Lan."

  When the fund became not only a financial product, but also a social tool for young people to invest in the fund, the phenomenon of circling the fund circle appeared. Star fund managers such as Zhang Kun and Liu Yanchun went out of the circle and became "top stars."

"Shenzhen Girl" turned out

  Before the star fund manager went out of the circle, it was the "Shenzhen girl" who became popular on the Internet.

  This stem stems from a short story posted by a blogger: Two female friends from Shenzhen came as guests. The blogger asked them what they were talking about in Shenzhen, and the girl said "make money".

Screenshot from the network

  "Shenzhen girls" gatherings do not talk about gossiping or blowing water, they are all talking about investment, buying houses, stocks, funds, side businesses... And in the past year, investment funds have become the choice of many of them, so some people now call them "fund girls" ".

  For example, the “post-90s” are less than those who are currently engaged in new media work in a company in Beijing. After buying the fund for the first time last year, chatting about fund income with friends, recommending funds to each other, and complaining about fund managers have become their daily topic.

  "In the previous period, Nuoan (Nuoan Growth Hybrid Fund) plummeted, and I often went on hot searches. At that time, I often complained about Nuoan with my friends,'I didn't know the fragrance of white wine when I was young, and I filled up the warehouse by mistake with technology.'" said Xiao, "Recently, Yi Fangda Blue chips (E Fund blue-chip selected mixed funds) are very popular, and discuss with friends whether to start."

  The reporter noticed that behind the emergence of "Shenzhen girls", fund investment has frequently appeared in young people's chat topics.

"I joined the fund last year. Later I found that friends around me were buying more and more funds. There were less gossip about each other's topics and more funds." "Now the school dormitories, classrooms, and laboratories can hear everyone discussing and buying. Which fund has the rate of return, and then drive one or two people to buy it."

Netizens comment on Weibo.

  On Weibo, WeChat, Station B, Douyin, Douban and other social media, many young people are also sharing their experience of buying funds, and a group of "master-type" players have emerged to teach people how to buy funds and when to increase positions. Lighten up and gain a vote of "fans", which has become the vane of many young people's base selection.

"Stocks are not as good as bases"

  "The fund was bought in May 2020. The market was relatively good at that time, so I wanted to enter the market to play." Xiao said that many of my friends also bought the fund at this time.

Starting from May and June 2020, there will be more and more discussions about fund stocks.

"The stock market surge in July 2020 also drove many people like me to buy funds."

  Looking back at the trend of A-shares, in 2020, March bottomed out and rebounded, May began to fluctuate upward, and there was a strong surge in July. The Shanghai stock index rose by more than 400 points in just 7 trading days, an increase of nearly 15%. The market turnover has exceeded 1.5 trillion yuan for several consecutive trading days.

The Shanghai stock index chart.

  The hot market and wealth effect of A shares have attracted many investors to enter the market.

  According to data released by China Securities Depository and Clearing Corporation Limited, the number of new investors in July 2020 reached 2.4263 million, a record high in a single month in 5 years.

As of the end of 2020, the number of new investors in Shanghai and Shenzhen stocks exceeded one million for 10 consecutive months.

In the whole year of 2020, 18,022,500 new investors were added to the market, a record high since 2017.

  "Currently, the number of A-share natural-person investors has exceeded 175 million. Post-90s and post-00s have become the main force in opening accounts, and the proportion of 24-30 years old accounts for nearly 30%. The trend of younger account opening is becoming more and more obvious." On the 14th, Tencent News, According to the "Report on the Behavior of Chinese Stockholders" jointly issued by Tencent Securities, Analysys Qianfan and the Financial Association.

  However, compared to direct stock trading, young people now invest more in the stock market by buying funds.

"In the first half of 2020, the number of newly-increased Christians exceeded 20 million, and the newly-increased Christians were significantly younger, and the 18-34-year-old group accounted for 60%." Mob Research Institute released the "2020 China Christian Guide" shows.

  "I used to play stocks for a while, and then I switched to funds. The main reason is that the stocks are too time-consuming and labor-intensive. Take a look at the fund when it is idle, and adjust the position when the volatility is large. It is simple and easy to operate." Say.

  "Alipay can buy funds. There is almost no threshold. In comparison, the threshold for stocks will be higher. Moreover, compared with stocks, funds have less volatility and lower risks." This is less than the reason for choosing to buy funds.

  A survey by the China New Economic Research Institute also shows that 60% of post-90s generations are more worried about stock market risks and will choose to purchase relatively safe financial products such as funds and bonds.

  According to industry insiders, in addition to the complexity of stocks, the young generation abandons stocks to buy bases. There are also two factors. After most of the post-90s entered the market, the first wave of bull market encountered was in 2015. Developed, so there is the inertia of thinking; 2020 is a very good year for fund market, tasted the sweetness, strengthened the understanding of investment funds.

  Data show that in 2020, there will be 89 equity funds in China that have doubled their performance.

At the same time, equity funds have achieved an average yield of 44.82%, surpassing mainstream indexes. Therefore, many young people believe that "stock speculation is not as good as base speculation."

  Entering 2021, the stock market's turbulent spring market attracts more and more people to invest in the "embracing" of funds, and "sun-based" and proportional allotment are frequent.

On January 18, the subscription scale of E Fund's competitive advantage reached 239.858 billion yuan in one day, setting a new high in the history of public funds.

"Fund Circle"

  The younger generation joins the army of "fried foundations" and also brings the "rice circle culture" to the fund circle.

  Recently, a fan of "ikun" spontaneously established the E Fund Manager Zhang Kun Global Support Club for "idol" on Weibo, and made a list in the Chaohua community, pushing "Zhang Kun" on the hot search.

"Kun Kun bravely fly, ikun will always follow, Kun Kun is not old, the blue chip is old." "Chasing Cai Xukun, you pay him money. But chasing Zhang Kun, he will make money for you." "Guard the best Kun Kun in the world ."

Screenshot from Weibo.

  As of January 28, the "E Fund Zhang Kun National Support Association" has more than 15,000 fans.

  According to the 2020 Fund Four Seasons Report, the total scale of active equity funds managed by Zhang Kun reached 125.511 billion yuan, making him the first fund manager in the history of public funds to manage active equity funds exceeding 100 billion yuan.

  However, after Zhang Kun went on the hot search, in the early morning of January 27, E Fund issued an announcement saying that since January 28, the large purchase quota of "E Fund Blue Chip Selected Hybrid" has been adjusted from the original 100,000 yuan to 5,000 yuan. .

  During the same period, not only Zhang Kun was "out of the circle" fund managers, but also Invesco Great Wall Dingyi Hybrid Fund Manager Liu Yanchun, who was also the winner of the China Fund Industry Golden Bull Award with Zhang Kun; Zhou Yingbo and Xiao Nan, Manager of E Fund’s Consumer Industry Equity Fund.

Xiao Nan and Zhou Yingbo were also collectively referred to by fans as "Bojun Yixiao" and jointly "debut".

The picture is a screenshot of Jimin’s WeChat chat. Liu Yanchun is affectionately called "Chunchun" by Jimin.

  In addition, Cai Songsong, manager of Lion's growth hybrid fund, Liu Gesong, manager of GF Shuangqing's upgraded hybrid A fund manager, and Qu Yang, manager of Qianhai Kaiyuan Shanghai, Hong Kong and Shenzhen advantage selection hybrid fund manager, also have a lot of fans.

  However, with regard to the phenomenon of "funding entanglement", some insiders said that every fund manager has a capacity boundary and every strategy has a capacity boundary. Investment funds must not blindly chase the trend.

"As an investment executor, a fund manager is the same as an ordinary investor and will not be right every time."

  For example, the Sino Growth Fund managed by Cai Songsong, due to its heavy holdings in semiconductor stocks, was called a "male god" by the Christians when the semiconductor stock market was good. However, when the semiconductor sector recovered, Loan was criticized several times. Search.

Screenshot from netizen comments.

  "As an old researcher, I remember that I have seen the crazy phenomenon of new fund explosions, mythical star fund managers and analysts, quotas snapping up, and pushing things up. Later, there is no such thing as the past... A dream is also an illusion. Only if you have more awe of the market, more reflection on human nature, and more rationality about the economic cycle, can you go further.” Ren Zeping, Dean of Evergrande Economic Research Institute, released a report on the 29th Said so.

  Have you bought the fund, what do you think about the fund manager's out of the circle?

(Finish)